Assistant Brand Manager

Qualifications

• Bachelor's degree or equivalent in Business, Management or any related fields
• 3+ years' product or brand innovation/acquisition/business/product development related to beauty or personal care products
• Preferably from FMCG and beauty industry
• Strong in analytical skill and project management
• High interest in beauty
• Fluent in English

Responsibilities

• Identifying opportunities and looking at the needs of the market in local countries
• Develop and execute a comprehensive product innovation strategy and plans, aligned with the brand
• Overseeing the entire product development process from a concept until final products
• Drive continuous improvement and optimization of existing product lines through innovation and renovation initiatives
• Assisting brand manager in analyzing the market and consumer trend
• Implement brand activities including marketing assets development, promotions, event/activations, etc and work with multiple functions to boost the brand performance
• Monitoring brand performance
• Closely involved in managing the project management with relevant functions