Affiliate & Live Stream Assistant Manager
We are looking for a strategic and results-driven Affiliate & Live Stream Lead to oversee our affiliate & live streaming operations on TikTok & Shopee. This role will be responsible for developing and executing affiliate marketing strategies, building strong relationships with creators (affiliators), establishing live streaming systems, and driving performance-based campaigns in collaboration with internal brand teams.
Responsibilities
- Develop and implement strategic plans to recruit, engage, and activate TikTok & Shopee affiliators.
- Build and maintain strong relationships with affiliators, providing ongoing communication, support, and performance insights.
- Manage affiliator groups and communities to ensure consistent messaging, brand alignment, and high engagement.
- Collaborate with brand and marketing teams to plan and execute affiliate-driven campaigns aligned with brand objectives.
- Oversee the live stream calendar, planning, and execution on platforms.
- Monitor affiliate & live stream metrics, providing regular reports and insights to optimize outcomes.
- Stay current on trends in the beauty category, affiliate tools, competitors' activities, and platform features to enhance strategy and discover new opportunities.
- Ensure accurate payout processing and promo code tracking.
- Manage and guide a small team of affiliate/KOL specialists and live streaming hosts.
Qualifications
- Minimum 3 years experience in affiliate marketing, influencer marketing, KOL management, or creator partnerships, preferably within the e-commerce (TikTok & Shopee) ecosystem and the beauty industry. Experience managing beauty category campaigns on e-commerce platforms is highly preferred.
- Hands-on experience with OBS Studio, live streaming setup, and operations.
- Experience managing on-camera talent or live stream hosts is a strong plus.
- Leadership skills with experience managing a small team.
- Strong understanding of e-commerce platform dynamics and extensive creator community networks.
- Data-driven mindset with the ability to analyze performance and adapt strategies accordingly.
- Excellent communication, negotiation, and relationship-building skills.
- Fluent in English, both written and spoken.
- Portfolio or case studies of past affiliate or influencer campaigns are a plus.
What is your expected monthly basic salary?
Which of the following qualifications do you possess?
How many years of experience do you have as a Live Streaming Assistant?