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OKB Technology Company Limited is seeking a growth-focused product leader to identify high-potential customer segments within the TradingView ecosystem and shape a phased growth plan. You will translate insights into a product roadmap and work with engineering on API integrations to improve conversion, retention, and revenue.
You will collaborate with marketing, regional teams, and partner channels to drive acquisition and go-to-market plans, while measuring impact across first trades, active
Identify high-potential customer segments, trading use cases, and market opportunities within the TradingView ecosystem. Assess competitive positioning, platform selection drivers, and OKX's differentiated value proposition. Build growth hypotheses and business cases that consider audience size, revenue potential, acquisition cost, and expected return, then set business goals, priorities, and a phased growth plan.
Use interviews, behavioral data, and community feedback to understand how traders discover platforms, use charts and indicators, set alerts, connect accounts, place orders, and manage positions. Identify what motivates or prevents users from choosing OKX, making their first trade, and returning. Develop customer segments and conversion funnels, and turn insights into clear product, positioning, and lifecycle opportunities.
Design measurable experiments across acquisition, account connection, first successful trade, repeat trading, and reactivation. Use existing capabilities, onboarding, trader education, value proposition testing, and targeted campaigns to validate opportunities. Define success metrics, experiment costs, and criteria to scale or stop; expand approaches that work and use the evidence to inform subsequent product investment.
Work with marketing, regional, lifecycle, and TradingView partner teams on acquisition and go-to-market plans. Evaluate ecosystem visibility, communities, creators, educational content, and joint campaigns as potential channels. Define the customer proposition, distribution approach, conversion journey, and partner objectives, and assess channels by the active traders, retention, and business contribution they generate.
Translate validated user needs and growth opportunities into a product roadmap, PRDs, and acceptance criteria. Define the minimum scope and engineering priorities required to achieve the business objective. Work with OKX engineering and TradingView technical teams to assess API integration, account authorization, market data, and order and position synchronization, and drive the necessary adaptation, testing, and launch to address specific conversion, trust, or retention problems.
Own metrics for newly acquired trading users, first-trade conversion, active traders, retention, incremental trading volume, and revenue contribution, taking acquisition, incentive, and delivery costs into account. Separate the effects of market conditions, incentives, and product improvements. Review growth initiatives and feature investments, reallocate resources based on results, and track connection success and trading reliability as measures of experience quality.
Relevant product management experience in trading, fintech, or digital assets, with a track record of measurable product growth. You can explain how you identified opportunities, developed a growth strategy, and improved acquisition, trading conversion, retention, or revenue, including your personal contribution and results.
A deep understanding of TradingView users and their practical use of charts, indicators, watchlists, alerts, and trading workflows. You can explain why different traders choose a platform, switch terminals, abandon an order, or continue using a service, and validate those insights through research and data.
Strong commercial judgment and growth strategy skills. You can segment customers, assess opportunities, define differentiated positioning, select distribution channels, and build business cases. You validate demand and a credible path to growth through research and focused experiments before substantial engineering investment.
Strong analytical and experimentation skills. You can analyze funnels, cohorts, and retention, design and evaluate growth experiments, and assess incrementality, acquisition cost, customer value, and incentive cost. You can distinguish short-term trading volume changes from sustainable growth.
An understanding of trading products and their commercial drivers. You are familiar with spot and derivatives fundamentals and how instrument coverage, fees, liquidity, execution quality, and account and position workflows influence customer choice, conversion, and retention. You can translate these factors into product decisions.
Experience delivering products that involve technical integration. You have worked with engineers on API or third-party platform integrations and can read interface documentation, understand account authorization and market data, order, and position synchronization, define business rules and acceptance criteria, and drive testing and launch. You connect technical constraints and implementation scope to user value and growth objectives.
Strong English communication and cross-functional execution skills. You can work with TradingView partners, marketing, regional, product, and engineering teams on business opportunities, product priorities, and technical feasibility, aligning resources around shared outcomes.