Planner

Wppmedia; Hong Kong; On-site; HKD 300,000 - 400,000; Full time

Benefits offered by this job

Competitive medical insurance

Group retirement plans

Vision and dental insurance

Significant paid time off

Preferential partner discounts

Employee mental health awareness days

Job summary

WPP Media in Hong Kong is looking for a Planner to develop and execute integrated media plans. In this role, you will manage daily campaign activities and serve as the main contact for clients, ensuring effective delivery.

The ideal candidate brings 1–2 years of media planning experience, strong analytical skills, and fluency in English and Cantonese. The role offers competitive benefits including medical insurance, retirement plans, and significant paid time off.

Qualifications

• 1–2 years of experience in a media planning or digital media role, preferably within a media agency.
• Strong understanding of the media landscape and media planning fundamentals.
• Fluent in written and spoken English and Cantonese.

Responsibilities

• Develop foundational media plans and recommendations based on client briefs.
• Oversee the management of media campaigns, ensuring they are executed flawlessly.
• Monitor live campaigns and analyze performance data to identify insights.

Skills

Media planning experience

Analytical skills

Client communication

Excel proficiency

Fluent in English and Cantonese

Tools

Ad-serving platforms

Competitive monitoring tools

Job description

Role Summary and Impact

WPP Media Hong Kong is seeking a Planner to join our client team. In this role, you will be a key contributor to the media planning process, responsible for developing and executing integrated media plans. You will manage day‑to‑day campaign activities and serve as a reliable point of contact for clients, ensuring smooth coordination and effective delivery.

Core Responsibilities

• Media Plan Development: Develop foundational media plans and recommendations across various channels, including digital, social, and traditional media, based on client briefs and strategic direction.
• Campaign Management: Oversee the day‑to‑day management of media campaigns, ensuring they are executed flawlessly, on schedule, and within budget.
• Performance Analysis: Monitor live campaigns, analyze performance data to identify initial insights and trends, and contribute to the development of client‑facing reports.
• Client & Vendor Coordination: Serve as a day‑to‑day contact for designated clients, managing their requests and communications; liaise with media vendors to gather information and proposals.

Skills and Experience

Required Skills & Experience:

• 1–2 years of experience in a media planning or digital media role, preferably within a media agency.
• Strong understanding of the media landscape and the fundamentals of media planning and buying.
• Experience with industry tools such as ad‑serving platforms (e.g., Sizmek, Campaign Manager 360) and competitive monitoring tools (e.g., admanGo).
• Strong analytical skills with the ability to interpret data and provide initial insights.
• Excellent communication skills, with growing confidence in client interactions.
• Proficient in Excel for data analysis and PowerPoint for creating presentations.
• Fluent in written and spoken English and Cantonese.

Desired Skills & Experience:

• Experience working in a matrixed organization.
• Knowledge of WPP Media brands and capabilities.
• Basic knowledge of SEM/programmatic platforms.

Life at WPP Media & Benefits

• Competitive medical insurance.
• Group retirement plans.
• Vision and dental insurance.
• Significant paid time off.
• Preferential partner discounts.
• Employee mental health awareness days.

WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.