Marketing Executive - Growth & Digital Strategy

DKSH; Hong Kong; On-site; HKD 180,000 - 300,000; Full time

Job summary

DKSH is seeking a Marketing Executive in Hong Kong to support the development and execution of integrated marketing strategies across traditional and digital channels. You will work with regional teams, manage campaigns, and help translate insights into business opportunities.

The role requires a degree in Marketing or related field, 2+ years in marketing, strong analytical and communication skills, and a proactive, independent work style in a fast-paced environment.

Qualifications

• Degree holder in Marketing, Business or related discipline preferred.
• Minimum 2 years relevant experience in marketing/media/brand management.
• Strong analytical, presentation and interpersonal skills.
• Organized, mature and able to work independently in a dynamic environment.
• Strong knowledge of digital marketing, including social media management and SEO/SEM performance optimization.
• Proactive, responsible and detail-oriented.
• FMCG or media agency experience advantageous.
• Ambitious with teamwork to drive success in a challenging environment.
• Excellent command of English and Chinese (written and spoken).

Responsibilities

• Assist manager in developing and executing marketing strategies.
• Plan and develop all-round ATL & BTL marketing activities (traditional & digital advertising, KOL/MI campaigns, website management, social media management, trade promotions, street events).
• Communicate and liaise with internal and external stakeholders to ensure smooth campaign execution (regional team, sales, designers, media agencies, etc.).
• Conduct market research and competitor analysis to evaluate market trend and insights.
• Prepare business reports and evaluate campaigns’ performance; translate insights into opportunities.
• Identify relevant market and consumer insights.
• Track sales performance and manage inventory.
• Provide support to the team; perform other ad hoc duties.

Skills

Marketing

Digital marketing

SEO/SEM

Analytics

Communication

Stakeholder management

Education

Degree in Marketing/Business

Tools

Google Analytics

SEO tools

Job description

DKSH is seeking a Marketing Executive in Hong Kong to support the development and execution of integrated marketing strategies across traditional and digital channels. You will work with regional teams, manage campaigns, and help translate insights into business opportunities.

The role requires a degree in Marketing or related field, 2+ years in marketing, strong analytical and communication skills, and a proactive, independent work style in a fast-paced environment.