Marketing Communications & Engagement Associate

CLP; Hong Kong; On-site; HKD 201,000 - 335,000; Full time

Job summary

CLP in Hong Kong seeks an Outreach Coordinator to manage engagement activities using the Green Studio mobile truck. You will lead ambassadors, coordinate school and community events, and handle logistics from planning to reporting.

The role requires a degree in communications/marketing, 2–4 years’ related experience, and strong Chinese/English communication. Weekend work may be needed; AI tools experience is a plus.

Qualifications

• Bachelor’s degree in Communications, Marketing or Business Administration.
• 2–4 years’ experience in public education, engagement, events or marketing.
• Strong presentation skills and fluency in Chinese and English (Putonghua helpful).
• Proactive, team player with adaptability to change and challenges.
• Awareness of AI tools for workflow and creativity is a plus.
• Digital skills in Photoshop, Illustrator, Canva or similar are advantageous.

Responsibilities

• Plan and run outreach activities via CLP’s mobile truck to promote EE&C and brand image.
• Lead a team of outreach ambassadors to engage schools, teachers, and the public.
• Coordinate events on- and off-vehicle and explore innovative engagement methods.
• Handle logistics, communications, inquiries, admin and reporting.
• Monitor KPIs and support marketing campaigns and media plans.

Skills

Public engagement

Outreach coordination

Bilingual: Chinese/English

Education

Bachelor's degree in Communications/Marketing/Business Administration

Tools

Adobe Photoshop

Illustrator

Canva

MS Office

Job description

Working Location: Hung Hom

Employment period: 2-year contract/permanent

Major Duties

Applications are invited for the above post to manage outreach activities via Green Studio Multi-Purpose Vehicle (mobile truck) in the Marketing & Communications Department, under the Customer Success & Experience (CSE) Business Group. The appointee will have the following key responsibilities:

• Assist in planning and organising different customer engagement and outreach activities via CLP’s mobile truck – Green Studio Multi-Purpose Vehicle fleet (“the fleet”), for the promotion of energy efficiency & conservation (EE&C) messages and brand image
• Execute and run outreach activities leading a team of outreach ambassadors to promote low-carbon lifestyle via adoption of CLP’s green products and services to primary school students, teachers, community stakeholders and the public via the fleet
• Take the initiative in exploring and executing an innovative way of customer engagement experience, on- and off- the multi-purpose vehicles and in other interactive approaches
• Coordinate, conduct sharing, talks and various activities on- and off- vehicle at schools, community venues and other outdoor locations in an interactive and engaging way
• Handle all logistics associated with the operation of the outreach activities, including but not limited to customer communications, enquiries, administration and reporting
• Closely monitor and analyse the performance and results to achieve KPIs. Comply company protocols and safety standards
• Provide support to marketing communications campaigns and events development, including above-the-line, below-the-line, digital marketing, etc. as assigned by supervisor
• Work closely with internal and external counterparts, including vendors and agencies, to deliver quality communication deliverables and media plans
• Perform departmental duties, including team budget, report consolidation, etc.

Requirements

• A recognised university degree in Communications, Marketing, Business Administration or related disciplines
• At least 2-4 years’ relevant working experience in public education or engagement programmes, event management, advertising, digital marketing, customer services or communications. Experience in hospitality/servicing/education industry is a definite advantage
• Good presentation and excellent command of spoken and written Chinese and English, including fluency in Putonghua
• Pleasant, highly proactive, independent, a quick learner and good team player is a must; candidate with a passion to interact with people from different segments and willingness to embrace challenge and agility at work is preferred
• Exposure and strong willingness to embrace the use of AI tools and platforms delivering workflow and creativity enhancement, in accordance to company guidelines will be a definite advantage
• Good computer knowledge with digital skillsets in Adobe Photoshop, Illustrator, Canva and other multi-media experience will be an advantage
• Subject to outreach activities and event schedules, occasional work on weekends/public holidays may be required, with replacement leave covered upon management approval

About Clp

CLP was founded in Hong Kong in 1901, at a time when electricity was still a novelty worldwide. Today we power millions of homes and businesses across the Asia-Pacific region with over 8,000 employees. In Hong Kong, we operate a vertically integrated electricity business providing a highly reliable supply of electricity to over 80% of the city’s population. Outside Hong Kong, we invest in the energy sector on the Chinese Mainland, in Australia, India, Taiwan Region and Thailand. Our business spans the electricity value chain ranging from power generation, transmission and distribution to retail and smart energy services. We have a diversified portfolio of generating assets that uses a wide range of fuels sources including nuclear, renewables, gas and coal. To meet the evolving needs of energy users in a world being reshaped by decarbonisation and digitalisation, we strive to embrace new opportunities and expand our horizons as we fulfil our purpose to Power Brighter Tomorrows.