F&B PR & Marketing Communications Lead

King Deux Search & Consulting; Hong Kong Island; On-site; HKD 446,400 - 502,200; Full time

Job summary

A specialized executive search firm in Hong Kong is seeking an Assistant Manager in PR/Marketing Communications for the food and beverage sector. The role involves leading PR initiatives and implementing innovative marketing strategies in a dynamic environment. Candidates should possess a degree in Marketing or Communications, along with 5+ years in the food and beverage marketing field, including a supervisory role. Strong copywriting skills in both English and Chinese are essential. Competitive salary offered.

Qualifications

• Minimum of 5 years in food and beverage marketing, with at least 1 year in a supervisory role.
• Proven track record in securing PR exposure through media partnerships and press releases.
• Strong experience in managing social media and digital marketing.
• Excellent project management abilities and skills in multitasking.
• Good interpersonal skills and proactive approach.

Responsibilities

• Create and implement innovative PR-driven marketing strategies for food and beverage brands.
• Support senior management in leading marketing initiatives.
• Oversee development of comprehensive marketing plans across various channels.
• Lead PR initiatives, including media partnerships and influencer collaborations.
• Develop engaging content for social media platforms.

Skills

Food and beverage marketing

Public Relations (PR)

Social Media Management

Project Management

Copywriting in English

Copywriting in Chinese

Innovative thinking

Interpersonal skills

Education

Degree in Marketing, Communications, Languages, or related field

Job description

A specialized executive search firm in Hong Kong is seeking an Assistant Manager in PR/Marketing Communications for the food and beverage sector. The role involves leading PR initiatives and implementing innovative marketing strategies in a dynamic environment. Candidates should possess a degree in Marketing or Communications, along with 5+ years in the food and beverage marketing field, including a supervisory role. Strong copywriting skills in both English and Chinese are essential. Competitive salary offered.