Beauty Strategy Consultant — APAC

WGSN

Hong Kong

On-site

HKD 700,000 - 1,000,000

Full time

8 days ago

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Benefits offered by this job

20 days’ annual leave

Private Medical Insurance

Health & Fitness Subsidy

Rental Reimbursement tax benefit

Employee Assistance Programme

Great learning and developmentopportun

Job summary

WGSN Mindset in APAC is seeking a Beauty Strategist to lead consultancy projects across beauty, skincare, fragrance and colour cosmetics. You will deliver world-class advisory services, translating client goals into research objectives and strategic deliverables across regional and global accounts.

The role requires strong research, analysis and storytelling, with experience in consumer insights and brand positioning.

Qualifications

Extensive experience within research into consumer insights and product or brand positioning across beauty & wellness, skincare, colour cosmetics and fragrance.
Agency experience is a must, demonstrating an understanding of the operational models that underpin commercial success for consultancy and the ability to implement strategy for an organization.
Exemplary communication and project management skills across various internal and external key stakeholders navigating multiple workstreams and priorities
Strong knowledge of consumer behaviour, cultural insights, and marketing trends, with the ability to pinpoint trends that will have a great impact across industries. Awareness and ability to identify the differences and nuanced expression of trends at a regional and global level.
A creative, innovation-driven and solution-minded approach, with experience in working across multiple research methodologies (qualitative and quantitative) to develop thought-provoking insight.
A high level of understanding of the role data and analytics plays in commercial success, with an ability to direct data analysis and pinpoint trends that will impact the market.
A critical thinker, able to consider both strategic and tactical implications. Highly skilled verbal and written communicator.
Ability to lead teams, prioritise workload, and support other members of the team. Comfortable and proficient in leading projects and initiatives across multi-functional teams and multiple time zones.
Commercial acumen and experience of contribution to revenue generation, working with Enterprise and Global client teams.
Technical skills: Microsoft Office, Google Workspace, Google Slides / PPT report development. A basic knowledge of aesthetic image selection and data visualisation software such as Tableau is an advantage.

Responsibilities

Lead and manage assigned client projects, ensuring all deliverables are insightful, strategically relevant and aligned to client objectives.
Conduct and lead qualitative primary and secondary research across a variety of methodologies, delivering strategic analysis and actionable recommendations that support clients’ future growth opportunities.
Develop compelling research frameworks, methodologies and storytelling approaches that ensure best-in-class consulting outputs and maximise client impact.
Build trusted client relationships by leading client conversations, maintaining clear communication across all project touchpoints and confidently presenting strategic recommendations with evidence-backed reasoning.
Translate client business goals into clear research objectives and strategic deliverables, ensuring all outputs are aligned to client needs, industry context and market dynamics.
Actively utilise WGSN’s proprietary data and insight tools to develop compelling solutions and identify trends that will impact client businesses and markets.
Ensure all projects are delivered on brief, on time and to the highest strategic and creative standards, maintaining operational excellence and adherence to internal processes and approvals.
Lead project management across assigned workstreams, coordinating cross-functional teams, managing freelancers where required and proactively identifying efficiencies and solutions to project challenges.
Collaborate closely with Account Management, Client Services, Marketing, Data and Content teams to strengthen project delivery and contribute to the evolution of Mindset methodologies and capabilities.
Contribute to the development of Mindset’s research sources, expert networks and intellectual property by proactively identifying new methodologies, sources and emerging market innovations.
Participate in peer reviews and provide support and mentorship to more junior colleagues, contributing to team development, collaboration and a positive team culture.
Champion diversity, equity and inclusion by ensuring inclusive thinking, research approaches and representation are embedded across client work and team collaboration.
Represent WGSN and Mindset as a brand ambassador internally and externally through professional communication, thought leadership and contribution to wider business initiatives.
Deliver engaging and authoritative presentations, workshops and client-facing sessions that communicate complex ideas in a clear, relevant and inspiring manner.This list is not exhaustive and there may be additional responsibilities required as part of the role.