Associate Principal, UX Research

Pinnacle Lead Consulting Limited; Hong Kong; On-site; HKD 900,000 - 1,500,000; Full time

Job summary

Pinnacle Lead Consulting Limited is seeking an Associate Principal, UX Research to lead and shape research across digital product streams within a top-tier financial services client. You will partner with stakeholders to define questions, select methods, and translate findings into actionable design and business impact.

You will mentor junior researchers, drive research timelines, and ensure delivery aligns with strategic objectives while managing multiple projects and external vendors.

Qualifications

• Strategize and communicate planning of research for fullstreams of digital products.
• Independently plan and conduct effective research activities with minimal oversight.
• Mentor and support junior team members.

Responsibilities

• Independently propose clear and effective research plans and reach consensus with stakeholders.
• Execute tests to validate hypotheses and uncover insights.
• Lead the choice of appropriate research methods for projects and stages.
• Define and prioritize research questions and create research materials.
• Coordinate logistics with local stakeholders to carry out planned activities.
• Manage insights and UX strategy for on-time delivery.
• Handle multiple projects concurrently by priority to the business.
• Lead timelines from planning to reporting and manage external vendors.

Skills

Strategic research planning

Stakeholder management

Mentoring junior team

Research leadership

Synthesis and storytelling

Service-oriented mindset

Job description

About the job Associate Principal, UX Research

Our client is one of the top-tier Financial Services that is currently seeking Senior UX talent to over their digital product.

• Ability to strategize and communicate planning of research for fullstream(s) of digital products
• Independently and efficiently plan and conduct effective research activitiesfor stream(s) of work (with minimum need of oversight and review from ResearchLead)
• Act as lead to uncover and articulate actionable insights from research
• Independently prioritize time and efforts to deliver in line with key GTOinitiatives and requests from relevant stakeholders
• Independently develop optimization goals and corresponding data improvementsand reporting
• Connect business objectives and data technology
• Continuous up-skilling in research related methodology and technology asvalue add to the team
• Mentor and support junior team members
• Strong service-orientated attitude across stakeholder groups

Research - Execution (20%)

• Independently propose clear andeffective research plans and reach consensus with stakeholders
• Independently execute and managetests to validate hypothesis and uncover insights
• Lead the decision to apply the correct methodology to different projects and stages to achieve insights in the most efficient manner.
• Work with stakeholders to clearlydefine and prioritize user research questions and lead the creation of researchmaterials
• Work with local stakeholders andrelevant platforms to coordinate all the logistics to carry out the plannedresearch activities
• Manage Insights and UX Strategyactivities of assigned projects for on-time delivery
• Able to handle multiple projectsconcurrently while balancing project work in terms of priority to the Business
• Lead and manage articulatedresearch timelines from planning to execution to reporting
• Independently manage third partyresearch vendors including assessing commercial requirements and logistics

Research - Synthesis (30%)

• Lead articulation of researchgoals and work with data team to draw connection for post-launch/on-going monitoring
• Strong ability to consolidate andpresent clear research and data findings to impact design and businessdecisions
• research findings and brainstormwith business/product owners for future product/feature ideas

Measurement and Journeys (10%)

• Identify current pain points,propose implementable solutions, and create optimal customer journeys together with UX designers
• Independently propose measurableUX KPIs for assigned projects and reach consensus with stakeholders.
• Own the complete view (document)of pain points identified and future product/feature ideas of assigned product,and systematically raise and review with stakeholders
• Utilize insights to lead thecreation and management of desired customer journeys
• Improvement in app ratings forassigned projects
• Identify and act on researchopportunities for both new designs and current live platforms, and work with stakeholders on annual research planning
• Be mindful of AIA's total digitaleco-system and persistent live environments, and related user experience in planning

Stakeholder relationshipmanagement (20%)

• Steer projects to the rightdirection from UX perspectives while meeting requirements from stakeholders
• Guide as SME for BUs in researchmatters and enquiries
• Positive feedback on assignedprojects from customers and stakeholders
• Effectively and independentlyhandle conflicts and differences when they occur amongst GDE internal and otherproject stakeholders

Research - General Practice (20%)

• Clearly identify purpose ofdifferent research projects and work with BUs to achieve related results
• Stay informed and in tune with the latest developments within research methodologies, best practices, andtrends
• Independently lead minimum 1Group wide research-based sharing

Financial and Non-Financial Measures:

• Well-managed view of full journeyfor assigned project stream, capturing full view of experience (e.g. painpoints, ideas for future improvements etc.)
• Leverage position as keyresearcher to draw efficient learnings across BUs in research execution andrecommendations
• Independently propose measurableUX KPIs for all assigned projects and reporting of insights and results
• Improvement in app ratings for assignedprojects
• Achieved agreed frequency inresearches proposed and conducted (minimum on average once every two months,can be large or small)
• Led a minimum of 1 Group wideresearch-based sharing (with support from Research Lead)
• Positive feedback on assignedprojects from customers and stakeholders