Assistant Manager, Product Proposition

BUPA Asia Limited; Hong Kong Island; On-site; HKD 600,000 - 900,000; Full time

Benefits offered by this job

5 days work per week

Study assistance plan

Company pension plan

Life benefit

Medical benefit

Dental benefit

Annual leave

Examination leave

Job summary

Bupa Asia Limited in Hong Kong is seeking an experienced product development and management professional. You will monitor the HK medical insurance market, research target clients, and drive product design to meet business needs while coordinating with senior management and distribution teams.

The role emphasizes customer-centric strategies and cross-department collaboration. The ideal candidate holds a Bachelor's degree or above with 5+ years in insurance, strong analytics, and MS Office

Qualifications

• Bachelor's degree or above in a relevant field.
• At least 5 years of relevant insurance business qualifications or equivalent.
• Strong business acumen, numeric sense, and attention to detail.
• Mature with excellent presentation and people management skills.
• Preference for actuarial, consulting, or insurance product background.
• Good knowledge of insurance principles and cost-benefit analysis.
• Strong communication, problem solving and coaching skills.
• Proficient in MS Excel and MS Powerpoint.

Responsibilities

• Monitor changes in the HK medical insurance market and identify opportunities.
• Analyze research to improve Bupa's product positioning in a fast-changing market.
• Drive target client research to identify gaps in Bupa's products.
• Drive product design and innovation according to research results and business needs.
• Manage the product approval process with stakeholders including senior management.
• Coordinate with distribution channels to enhance marketability and sales stories.
• Provide insights from customer feedback to support a customer-centric strategy.
• Collaborate with internal functions to ensure feasible product designs and timely delivery.

Skills

Strong business acumen

Numerical sense

Attention to detail

Presentation skills

People management

Communication and coaching

Education

Bachelor's Degree or above

Tools

MS Excel

MS Powerpoint

Job description

Responsibilities

• Closely monitor updates and changes in HK medical insurance market, including but not limited to industry trend, competitor movements, market competitive analysis, market opportunities and threats, specific client segment to identify the potential business opportunity. Analyze and draw conclusions from research undertaken to improve the BUPA's product positioning in the fast -changing market situation.
• Drive target client research to constantly identify gap in Bupa's product to enhance clients' impact.
• Drive product design and innovation according to research result and business needs to help achieving company's business target, focusing on fulfilling medical protection, health services and any legacy needs of clients.
• Proactively manage the product approval process to get relevant stakeholders' buy-in of the product proposition including senior management and all distribution channel teams.
• Steer discussion with distribution channel teams to ensure product's marketability, form sales stories, seek market's feedback on the products and react with potential solutions to support business growth opportunity across all channels.
• Provide insights based on customer feedback and research to implement a Customer Centric solutions fulfilled corporate strategy.

Product Development and Management

• Work collaboratively with internal functions to drive recommended solution and ensure the feasibility of product designs.
• Lead and deliver product-related initiatives by adopting a disciplined project management approach and follow the product development operating guideline.
• Participate in material preparation for the product development. Be responsible and pursue for quality of the project deliverables to ensure accuracy of product materials.
• Work effectively with all relevant departments across the company to implement projects on time and efficiently.
• Act as product SME to contribute in various projects such as new regulation implementation, operation enhancements, business development initiatives, etc.
• Identify and drive seasonal projects/ promotions in response to market and business needs
• Promote the products to all distribution channels with respect to product proposition, key selling points, market competitiveness, administration rules, sales support, and etc.
• Strong networking for the industrial practice and market intelligence for portfolio pre-positioning.

Requirements

• Bachelor's Degree or above
• With min of 5 years relevant insurance business qualifications or equivalent.
• Strong business acumen, numeric sense, and attention to detail.
• Mature with excellent presentation and people management skills
• Preference given to actuarial, consulting, or insurance product background
• Good knowledge in Insurance principles and cost-benefit analysis.
• Good communication, problem solving skills and coaching skills.
• Proficient in MS Excel and MS Powerpoint

Bupa offers 5 days' work per week and comprehensive remuneration packages including base salary, study assistance plan, company pension plan, life and medical benefit, dental benefit, annual leave, examination leave, etc.

Bupa is an equal opportunity employer and welcomes applications from qualified candidates. Information provided will be treated in strict confidence and only be used for consideration of application with Bupa.

Personal data collected will be used for recruitment purposes only. Only candidates selected for interviews will be contacted. Bupa will be in touch for any opportunities that matches your profile. All personal data of unsuccessful application will be destroyed 24 months from the date of receiving the application.

Bupa began in the UK in 1947. We fund and provide healthcare services to fulfil our purpose of helping

Our diversified services include health insurance, clinics, hospitals, dental centres care homes, and more.

We employ over 80,000 people, principally in the UK, Australia, Spain, Poland, Hong Kong, Chile, Brazil, Saudi Arabia, India, New Zealand, and the US.With

no shareholders, we reinvest our profits to provide more and better healthcare for customers.

Bupa is UK’s largest health insurer.* In Hong Kong, we are known as the health insurance specialist providing domestic and international health insurance. We have gained

the trust of more than 400,000 individuals, and 3,200 companies including major corporations in public utility and telecom industries.We have been providing quality health insurance for

Hong Kong’s civil servants for more than 20 years.

Bupa also provides primary care services through Quality HealthCare Medical Services (QHMS), one of Hong Kong’s largest private clinic networks.

October 2018, in terms of market share among private medical insurance providers

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