Womenswear and Homeware PR Coordinator - Part-Time

TN United Kingdom; London; On-site; GBP 25,000 - 35,000; Part time

Job summary

An established industry player is seeking a dynamic PR Coordinator for Womenswear and Homeware. This part-time role involves pitching products to media, managing influencer relationships, and coordinating events to enhance brand visibility. The ideal candidate will possess a strong network within the lifestyle press and have a minimum of three years' experience in PR. Join a creative and independent team that values innovation and collaboration, where your contributions will help shape the brand's presence in the market. If you're passionate about fashion and communications, this opportunity is perfect for you.

Qualifications

• 3+ years of experience in fashion and/or lifestyle PR.
• Excellent network of womenswear and homeware press contacts.
• Ability to work independently and proactively.

Responsibilities

• Pitch new season products to top tier media for placement.
• Manage influencer relationships to drive brand awareness.
• Coordinate in-store events and appointments with journalists.

Skills

Womenswear PR

Homeware PR

Influencer Relations

Media Relations

Event Coordination

Communication Skills

Education

Bachelor’s degree in Marketing

Bachelor’s degree in PR

Bachelor’s degree in Communications

Tools

Microsoft Office

Photoshop

Job description

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Womenswear and Homeware PR Coordinator - Part-Time, London

Client: Couverture & The Garbstore

Location: London, United Kingdom

Job Category: Other

EU work permit required: Yes

Job Reference: bc56cd6d971e

Job Views: 8

Posted: 26.04.2025

Expiry Date: 10.06.2025

Job Description:

Overview: We are looking for a motivated, adaptable and dynamic part-time womenswear and homeware PR coordinator to join our team.

About Couverture & The Garbstore: Established by husband-and-wife duo Emily Dyson and Ian Paley in 2008, Notting Hill based concept lifestyle store Couverture & The Garbstore has quickly gained cult status through their ‘shop independent’ philosophy, championing emerging and independent brands from around the world.

We are a company that prides ourselves on our independent, creatively driven approach both in the brands we work with and in the way we develop our roles and people.

PR Responsibilities:

• Proactively pitch new season product and stories to top tier womenswear and homeware media for product placement
• Drive Couverture & The Garbstore as a world-class shopping destination via international press, visitor guides and other consumer-facing platforms across online, print and socials
• Proficient in preparing monthly coverage reports to share with wider marketing team
• Liaise with Store Managers for sample product loans and call ins in a timely and efficient manner
• Conduct in-store appointments with journalists, stylists, VIPS and influencers
• Handle VIP dressing / loans to maximise brand awareness
• Research, manage and grow influencer relationships to drive awareness of Couverture & The Garbstore
• Manage and coordinate in-store events

Ideal Candidate:

• Have an excellent network of womenswear, homeware, lifestyle press contacts including but not limited to nationals and supplements, consumer, style and trade
• Have an established list of influencers and key industry players
• Have an established list of womenswear and homeware stylists for press call ins and appointments
• Be able to work independently and proactively
• Be able to work efficiently with other departments such as web, creative, retail
• Have a minimum of 3+ years of experience in fashion and/or lifestyle PR and communications industry
• Have an understanding of competitors and market activity
• Bachelor’s degree in marketing / PR / communications or related field
• Proficient in Microsoft Office & Photoshop