Wheat Marketing Manager

Wild Bioscience; West Stow; On-site; GBP 90,000 - 130,000; Full time

Benefits offered by this job

Group life cover

Company pension

Private medical insurance

Maternity/paternity leave

Regular company socials

Training and development

Flexible working

Opportunity to work with cutting edge

Job summary

Wild Bioscience seeks a driven Head of Wheat Breeding to lead the commercial strategy for its wheat varieties. The role sits at a fast‑growing Oxfordshire/ Suffolk operation, with travel to headquarters as needed. You will partner closely with breeding, regulatory, and sales teams to position and launch new varieties for grower adoption.

The ideal candidate has a strong background in agronomy and product marketing, plus experience navigating UK/EU regulatory pathways and launch planning.

Qualifications

• Bachelor’s in Agronomy or Business Administration; MBA preferred.
• Experience in product marketing or product management in seed/Ag-biotech.
• Experience with wheat variety development and UK/EU regulatory pathways.
• Able to translate agronomic detail into grower-facing value propositions.
• Experience building launch plans and go-to-market materials.
• Strong relationships with distributors and key grower accounts.
• Comfortable with ambiguity in a growing organization post-acquisition.

Responsibilities

• Own the commercial strategy and go-to-market for Wild Bioscience's wheat portfolio.
• Bridge breeding, regulatory, and sales to drive grower adoption and revenue.
• Develop launch plans, including trial programs and distributor materials.
• Set pricing and licensing terms for wheat varieties in coordination with breeding.
• Coordinate with cross-functional teams to ensure accurate product claims.
• Build annual UK wheat breeding budget and report to Senior Management.

Skills

Product marketing

Go-to-market

Stakeholder management

Communication

Regulatory awareness

Education

Bachelor's degree in Agronomy or Business Administration

MBA (preferred)

Job description

Job Description

At Wild Bio we are radically enhancing crops to feed the world sustainably and promote a wilder planet. Wild plants have had half a billion years to evolve natural solutions for thriving in almost every environment on Earth. Our proprietary genetics platform harnesses these wild innovations to enhance the world’s most important crops. Wild-enhanced crops would simultaneously boost farm yields and promote gigaton-scale carbon mitigation strategies. If you’re looking for a start-up that has enormous potential for impact on growers, consumers, and the planet, please read on.

Wild Bio is a well‑funded, fast‑paced Oxford University spin‑out working from state‑of‑the‑art labs and offices at Milton Park, Oxfordshire and breeding operations in Bury St Edmunds, Suffolk. We are about to enter an exciting phase of growth and are looking for a driven, and curious Head of Wheat Breeding to join us and significantly contribute to delivering the change we believe in.

More at www.wildbioscience.com

Our Values

Our work is guided by three core values that define who we are and how we approach our mission:

• Curiosity: We fuel our desire to explore the unknown, pushing the boundaries of knowledge and sparking innovation. We ask questions, seek answers, and embrace lifelong learning.
• Community: We believe in the strength and support gained through collaboration and inclusion. As part of a global community, we nurture connections to drive meaningful impact for both people and planet.
• Courage: We face challenges head‑on, take calculated risks, and stand up for our beliefs. Our bravery propels us to take action, even in the face of adversity.

If these values resonate with you, we invite you to join our team of passionate scientists and innovators working at the cutting edge of bioscience.

Location

We’re headquartered in Milton Park, a business and technology park in Oxfordshire and our breeding station is located near Bury St Edmunds in Suffolk. This role will be located at our breeding station, however periodic travel to our headquarters in Milton Park will be required.

The successful candidate will be required to provide proof of eligibility to work in the UK.

Job Requirements

• Bachelor’s degree in Agronomy or Business Administration (required); Master’s degree – MBA, Marketing, or related field (preferred).
• Experience in product marketing or product management within seed, Ag-biotech, or a related agricultural input business.
• Working knowledge of wheat variety development, classification (e.g. milling/quality classes), and UK/EU regulatory pathways (National Listing, AHDB Recommended List, PBR).
• Comfortable operating at the interface of technical breeding data and commercial decision‑making — able to translate agronomic detail into grower‑facing value propositions.
• Experience building launch plans and go‑to‑market materials for a technical or regulated product.
• Strong relationship‑management skills across distributors, key grower accounts, and internal breeding/regulatory teams.
• Comfortable with ambiguity in a growing organization integrating a recent acquisition's product lines.

Job Responsibilities

The Wheat Marketing Manager will own the commercial strategy and go‑to‑market execution for Wild Bioscience's wheat variety portfolio, bridging breeding, regulatory, and sales functions. This role translates the technical strengths of new and existing wheat varieties, into positioning, pricing, and channel strategy that drives grower adoption and revenue.

Key responsibilities:

• Product Strategy - Own the commercial roadmap for the wheat portfolio, aligning variety launch timing with breeding pipeline milestones, National Listing, and PBR status.
• Marketing & Positioning - Develop positioning, messaging, and segmentation for wheat varieties based on agronomic performance, quality traits, and target grower profiles.
• Go-to-Market Execution - Build and execute launch plans for new varieties, including trial demonstration programs, seed catalogue content, and distributor/retailer materials.
• Channel & Customer Engagement - Work with regional sales, distributors, and key grower accounts to gather field feedback and inform variety selection and pricing decisions.
• Pricing & Licensing Input - Set pricing and licensing terms for wheat varieties in coordination with breeding, informed by trait value, quality premiums, and competitive benchmarking.
• Market Intelligence - Track competitor variety releases, AHDB Recommended List placements, and market share shifts across relevant wheat classes to inform strategy.
• Cross‑Functional Coordination - Coordinate with breeding, R&D and regulatory teams to ensure product claims are accurate and defensible, and that launch timing reflects realistic seed multiplication and availability.
• Propose an annual budget for the UK wheat breeding effort, manage the approved budget, and provide updates as required by the Senior Management Team.
• Develop and maintain relationships with public sector wheat research both within the UK and globally and manage germplasm exchange with public and private collaborators.
• Provide technical support and information as required for product development and marketing purposes. Represent Wild Bioscience and present varieties and information in field days, grower meetings, regional and national meetings.

Job Benefits

• Group life cover x 4 of base salary
• Pension scheme with a 5% Company contribution
• Private medical insurance including dental and optical
• Enhanced maternity and paternity leave
• Regular company socials
• Training and development opportunities
• Flexible working opportunities
• Opportunity to work with cutting edge scientists