VP, Paid Search & Outcomes Activation
WPP Media
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Benefits offered by this job
Job summary
WPP Media is seeking a VP, Paid Search to lead a high-performing team and shape the strategic direction for Paid Search across a defined client portfolio within the Outcomes Activation & Delivery hub. The role emphasizes expert-level search knowledge, commercial judgement and client leadership to drive growth and transformation.
You will shape channel excellence, collaborate with cross-functional teams, and drive innovation in AI-driven search experiences, while aligning with broader Total
Qualifications
- Senior leadership experience in Paid Search
- Expert-level knowledge of Google Ads and Microsoft Ads
- Strong client leadership and account management skills
- Proven ability to drive growth through data-led strategies
Responsibilities
- Lead a high-performing Paid Search team across a defined client portfolio
- Define and own strategic vision for Paid Search; set standards for planning, activation and measurement
- Champion AI, automation and technology-enabled solutions in a scalable way
- Develop and deliver proactive client growth plans and revenue opportunities
- Collaborate with SEO, Content, Analytics and wider media teams to create integrated search solutions
- Represent WPP Media in industry events and thought leadership activities
- Ensure governance, QA, data security and financial control across delivery
Skills
Job description
WPP Media is seeking a VP, Paid Search to lead a high-performing team and shape the strategic direction for Paid Search across a defined client portfolio within the Outcomes Activation & Delivery hub. The role emphasizes expert-level search knowledge, commercial judgement and client leadership to drive growth and transformation.
You will shape channel excellence, collaborate with cross-functional teams, and drive innovation in AI-driven search experiences, while aligning with broader Total
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