Biddable Director – Paid Search & Social Leader

WPP Media Limited; Greater London; Hybrid; GBP 120,000 - 190,000; Full time

Benefits offered by this job

Hybrid work model

Medical insurance

Pension plan

Mental health days

Job summary

WPP Media, a leading AI-driven media operating unit, is hiring a Biddable Director to steer strategy and performance across Paid Search and Paid Social for major clients. You will lead and develop activation teams, nurture client and supplier relationships, and define innovative biddable approaches that align with business goals.

This role demands strong leadership, deep expertise in search and social media, and a track record of improving campaign performance while maintaining data integrity

Qualifications

• 7+ years of digital media experience with a focus on biddable channels
• Proven leadership of cross-functional activation teams
• Strong analytical skills and data-driven decision making
• Experience managing large client portfolios and multiple campaigns
• Ability to build and sustain client and supplier relationships
• Experience working in hybrid teams and global contexts
• Certifications in Google Ads or Meta Blueprint desirable

Responsibilities

• Provide strategic leadership for Paid Search and Paid Social across client portfolios
• Lead Biddable activation teams and manage client relationships
• Define and drive advanced Biddable strategies aligned with business goals
• Ensure data integrity, controls, and best practices across campaigns
• Develop thought leadership and share best practices within the network
• Collaborate with cross-functional teams to deliver superior campaign performance

Skills

Biddable leadership

Paid Search

Paid Social

Data analysis

Strategy development

People management

Client relationships

Cross-functional collaboration

Tools

Google Ads

Meta Ads Manager

TikTok

Pinterest

Job description

WPP Media, a leading AI-driven media operating unit, is hiring a Biddable Director to steer strategy and performance across Paid Search and Paid Social for major clients. You will lead and develop activation teams, nurture client and supplier relationships, and define innovative biddable approaches that align with business goals.

This role demands strong leadership, deep expertise in search and social media, and a track record of improving campaign performance while maintaining data integrity