VP, Growth Marketing

Remote; United Kingdom; Remote; GBP 156,000 - 235,000; Full time

Job summary

A global employment solutions company is seeking a VP, Growth Marketing who will own the data-driven marketing strategy to enhance growth. This role requires deep expertise in performance marketing and innovation leadership. The ideal candidate will work with various teams to ensure a cohesive strategy and maximize revenue outcomes. A competitive salary is provided, along with a fully remote work culture.

Qualifications

• Proven track record driving growth strategy.
• Deep expertise in performance marketing and lifecycle management.
• Experience leading innovation and building new playbooks.

Responsibilities

• Own the end-to-end growth marketing strategy.
• Build and manage a high-performing Growth Marketing team.
• Lead full-funnel growth initiatives.
• Define and report on core growth metrics.
• Architect and refine attribution methods.
• Develop and execute a continuous experimentation plan.
• Drive B2B strategies to increase lead quality.

Skills

Growth strategy in a fast-paced environment

Performance marketing

Analytical skills

Entrepreneurial mindset

Talent attraction and retention

Strategic thinking

Job description

Remote is solving modern organizations’ biggest challenge – navigating global employment compliantly with ease. We make it possible for businesses of all sizes to recruit, pay, and manage international teams. With our core values at heart and future-focused work culture, our team works tirelessly on ambitious problems, asynchronously, around the world. You can find Remoters working from 6 different continents (Antarctica left to go!) and all of our positions are fully remote.

We encourage every member of the Remote team to bring their talents, experiences, and culture to the table to help us build the best-in-class HR platform.

The Position

This is an exciting time to join Remote and make a personal difference in the global employment space as a VP, Growth Marketing.

In this role, you will own the data-driven marketing strategy to grow our top-of-funnel and increase marketing’s contribution to revenue.

You will report directly to the CEO and work closely with GTM, Product, Data, and other teams to turn growth into a durable, compounding engine for the business.

What You Bring

• Proven track record driving growth strategy in a fast-paced, high-performance environment.
• Deep expertise in performance marketing, lifecycle, web strategy, and product-led growth, with a strong analytical foundation.
• Entrepreneurial mindset with a bias for action and comfort owning outcomes.
• Experience leading innovation — building new playbooks, not just running existing ones.
• Ability to attract, grow, and retain top talent while fostering intensity and accountability.
• Strategic thinker who can zoom out to vision and zoom in to flawless execution.

Key Responsibilities

• Own the end-to-end growth marketing strategy to grow top-of-funnel pipeline and accelerate closed-won revenue.
• Build and manage a high-performing Growth Marketing team, agencies, and vendors, setting high performance standards and fostering a culture of innovation and operational excellence.
• Lead full-funnel growth initiatives with an emphasis on top-of-funnel expansion across paid, organic, ABM, and emerging channels.
• Define, track, and report on core growth metrics (CAC, LTV, retention, conversion, incremental lift), translating data insights into actions that improve efficiency and scalability.
• Architect and refine attribution methods (MMM, MTA, experimentation frameworks) to measure channel effectiveness and optimize spend.
• Develop and execute a continuous experimentation plan to uncover and scale new growth levers for customer acquisition.
• Drive B2B strategies including vertical messaging and persona-based tactics to increase lead quality and accelerate pipeline velocity.
• Partner with different teams, including Sales, Revenue Operations, Product, and Data, to ensure a cohesive GTM strategy and a seamless customer journey that maximizes revenue outcomes.

Remote Compensation Philosophy

Remote's Total Rewards philosophy is to ensure fair, unbiased compensation and fair equity pay along with competitive benefits in all locations in which we operate.

The base salary range for this full-time position is $210,250 - $315,350.

How you’ll plan your day (and life)

We work async at Remote, which means you can plan your schedule around your life (and not around meetings).

You will be empowered to take ownership and be proactive.

How to apply

• Please fill out the form and upload your CV in PDF format.
• We kindly ask you to submit your application and CV in English.
• If you don’t have an up-to-date CV, please feel free to add a copy of your LinkedIn profile instead.

We are an Equal Employment Opportunity employer and welcome applications from all backgrounds, identities, and experiences.