VMware, Omnissa & Citrix Specialist Sales

PowerToFly; Greater London; On-site; GBP 60,000 - 90,000; Full time

Job summary

SoftwareOne in London is seeking a VMware, Omnissa & Citrix Specialist Sales to drive revenue growth, build pipeline, and help customers modernize their hybrid workplace across our Digital Workspace portfolio.

As a trusted advisor, you will collaborate with Account Managers, Services teams, Alliances, and key vendors to identify opportunities, shape customer-centric solutions, and deliver measurable business outcomes, leveraging strong commercial acumen and vendor collaboration.

Responsibilities

• Business Development & Pipeline Growth: Generate, qualify, and grow VMware, Omnissa, and Citrix opportunities across existing and new customers, building a strong pipeline aligned with regional and vendor goals.
• Customer Advisory & Solution Selling: Act as a trusted advisor, translating business challenges into VMware, Omnissa, and Citrix solution strategies that deliver measurable business outcomes.
• Vendor & Alliance Engagement: Develop strong relationships with VMware by Broadcom, Omnissa, and Citrix teams, driving joint account planning and customer engagement.
• Sales Leadership & Deal Support: Lead opportunity strategy, account planning, and solution positioning for complex customer engagements and commercial negotiations.
• Market Development & Enablement: Serve as the VMware, Omnissa, and Citrix subject matter expert, delivering enablement sessions, workshops, and thought leadership.

Job description

• Do you thrive at the intersection of Digital Workspace technology and commercial success, turning VMware,Omnissa, and Citrix opportunities into strategic customer outcomes?
• Are you motivated by owningopportunitiesend-to-end, influencing executive stakeholders, and helping customers modernize their hybrid workplaceenvironments?

Practical Information

Location:London,UnitedKingdom|Work Arrangement:Hybrid|Contract type:Full-time|Reports to:Multivendor Team Lead|Visa Requirements:Valid Visa forUK| Language Requirements: Fluent/professional English, written and verbal

As our new VMware,Omnissa& Citrix Specialist Sales, you will drive revenue growth, buildpipeline, and help customers succeed across our Digital Workspace, End User Computing (EUC), Virtualization, and Hybrid Workplace portfolio. Acting as a trusted advisor and subject matter expert, you will work closely with Account Managers, Services teams, Alliances, and key vendors toidentifyopportunities, shape customer-centric solutions, and deliver measurable business outcomes.

Combining strong commercial acumen with deep VMware,Omnissa, and Citrixexpertise, you will help customers modernize their digital workplace, enhance employee experience, strengthen security, andoptimizeIT operations. This role expands on a traditionalpresales profile with a stronger focus on business development, opportunity ownership, strategic customer engagement, and vendor collaboration.

Key responsibilities

• Business Development & Pipeline Growth
  • Generate, qualify, and grow VMware,Omnissa, and Citrix opportunities across existing and new customers, building a strong pipeline aligned with regional and vendor goals.
  • Lead customer discussions on Digital Workspace, DEX, VDI, Application Delivery, Secure Hybrid Work, and Cloud Transformation,identifyingmodernization, migration, renewal, and expansion opportunities.
• Customer Advisory & Solution Selling
  • Act as a trusted advisor, translating business challenges into VMware,Omnissa, and Citrix solution strategies that deliver measurable business outcomes.
  • Build compelling business cases around ROI, cost optimization, security, and productivity, while positioning SoftwareOne services, managed services, adoption, optimization, and licensing opportunities.
• Vendor & Alliance Engagement
  • Develop strong relationships with VMware by Broadcom,Omnissa, and Citrix teams, driving joint account planning and customer engagement.
  • Maximize vendor programs, incentives, and funding opportunities while staying current on licensing, market trends, and strategic developments.
• Sales Leadership & Deal Support
  • Lead opportunity strategy, account planning, and solution positioning for complex customer engagements and commercial negotiations.
  • Drive competitive displacement opportunities and optimize marginand deal profitability through effective pricing, incentives, and deal registration management.
• Market Development & Enablement
  • Serve as the VMware,Omnissa, and Citrix subject matter expert, delivering enablement sessions, workshops, and thought leadership.
  • Develop sales assets, success stories, and solution playbooks, whilerepresentingSoftwareOne at customer, vendor, and industry events.