Video Account Manager

WPP MEDIA; City Of London; Hybrid; GBP 35,000 - 50,000; Full time

Job summary

A global media agency is seeking an Account Manager in London. The candidate should possess at least two years of TV buying experience and knowledge of AV channels, such as Online Video and Cinema. You'll work with renowned clients, supporting campaign management and fostering team development in a hybrid workspace with great growth opportunities. Join a dynamic team focused on data-driven marketing solutions.

Benefits

Competitive medical insurance

Group retirement plans

Significant paid time off

Qualifications

• At least 2 years of TV buying experience.
• Proficient knowledge of UK TV and other AV media.
• Ability to sell consultatively.

Responsibilities

• Manage campaign delivery against guarantees.
• Coordinate planning of AV with assistance.
• Upskill junior buyers on the team.

Skills

TV buying experience

Knowledge of UK TV marketplace

Attention to detail

Organisational skills

Media planning tools knowledge

Strong communication

Tools

TechEdge

BARB

Media Ocean

TGI

Job description

About WPP Media

WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com.

WPP Media is WPP’s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com

About EssenceMediacom: A Leading WPP Media Brand

EssenceMediacom is a new breed of media agency. Grounded in analytics & insights and powered by data & technology, we believe in the power of media and creative to drive breakthroughs for the world’s best brands. We help clients understand the modern marketing paradox and discover the breakthroughs brands need to win with their consumers. We are designed for the new communications economy — built on data & technology, built for people & algorithms, built around diverse schools of thought, built to test & learn at scale, and, crucially, built to evolve.

Role Summary and Impact

EM handles the media planning and buying for some of the world's smartest advertisers. Supported by keen consumer insight, analysis and experience, we are part of the largest media planning and buying network in the world.

We are the only agency to simultaneously hold the title of Agency Network of the Year across all 5 of the industry’s biggest awards, whilst recently being named Campaign’s Media Agency of the Decade.

We are looking for a diligent Account manager with at least two years of TV buying experience and has knowledge across other AV channels such as Online Video, Addressable TV, OOH TV and Cinema so they are equipped to work on some of the UK’s biggest and most forward-thinking advertisers – Tesco. There will also be opportunities to be involved in the planning across these channels.

3 best things about the job

• EM’s strength has always been our people. This team really reflects that. We’re a tight team working to deliver great data-led work to our clients
• A widely varied client base makes for a great place to grow your career as it gives everyone in the team a real breadth of experience
• An extremely supportive and encouraging leadership team that puts their team’s development first

Measures of success

In three months, you would have:

• Built a strong working relationship with the other AV Planning and Investment ADs and Directors within the group. This will be key – you will be pivotal in creating the right environment for all our planner-buyers to develop, grow and create great work
• Built strong working relationships with all key stakeholders internally and externally – this includes key client contacts, Comms Planners and Investment Leads within our Business Unit
• Gained a good understanding of the client businesses which you will oversee
• Overseen the delivery of all AV plans and responses on time and without errors
• Have a solid grasp of all the commercial aspects of your role (clients’ businesses and ours)

In six months, you would have:

• Implemented a robust test and learn framework for relevant clients in the group to show how our AV planning and buying is pushing their businesses forward (beyond just media metrics)
• Started to demonstrate to your clients an improvement in key business performance metrics
• Be involved in the planning process and begin planning campaigns

In 12 months, you would have:

• Delivered stable or improving client referral scores on all your client businesses
• Nurtured a happy and motivated team of AV specialists who have a vision for how their careers can grow
• Delivered demonstrable revenue growth within your group of clients

Responsibilities of the role

• Campaign management ensuring delivery vs guarantees
• Involved in the planning of AV with support from the planning AD
• Supporting and upskilling the junior buyers on the team

Skills and Experience

At WPP Media, we believe in the power of our culture and our people. It’s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media’s shared core values:

• Be Extraordinary by Leading Collectively to Inspire transformational Creativity.
• Create an Open environment by Balancing People and Client Experiences by Cultivating Trust.
• Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise.
• At least 2 years TV buying experience
• Proficient knowledge of the UK TV marketplace, along with other AV media such as cinema and VOD
• Attention to detail is key
• Organised and be able to prioritise tasks
• Proficient knowledge of the UK TV marketplace, along with other AV media such as, cinema and VOD
• Attention to detail is key
• Organised and be able to prioritise tasks
• Knowledge of industry media planning tools (TV + Audio e.g. TechEdge, BARB, Media Ocean, TGI)
• Pro-actively forge relationships with media owners
• Commercially aware
• Ability to extract and filter relevant insights / research to support planning decisions
• Strong personal relationships
• Ability to sell (consultative selling)
• Good communicator
• Genuine interest in industry research and new ways of working
• Strives to deliver award winning work and industry leading innovation
• Understanding of brands and ability to understand and execute strategy
• Collaborative
• Good leadership skills and talent management
• Excellent presentation skills
• Positive drive for innovation

Life at WPP Media & Benefits

Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.

WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.

Please note this is a UK based role and requires individuals to have the right to work in this location