Vice President, UK – Growth

Sonder.io; London; Hybrid; GBP 100,000 - 150,000; Full time

Job summary

A global workplace wellbeing company is seeking a Vice President UK – Growth in London. The role involves leading the UK market expansion, owning new business growth and developing strategic partnerships. Ideal candidates will have over 15 years of experience in sales and business development, with a strong focus on building high-performing teams and scaling businesses. The position offers a hybrid work environment and generous benefits, promoting a commitment to diversity and inclusion.

Benefits

25 days annual leave plus public holidays

Free access to the Sonder app

Paid parental leave

2 days of study leave

Employee Share Option Plan

£125 annual health fund

Volunteer leave

Qualifications

• 15+ years experience in sales and business development.
• At least 8 years in senior leadership roles.
• Experience in scaling up businesses.

Responsibilities

• Own and execute UK revenue strategy.
• Build and manage a pipeline of opportunities.
• Cultivate strategic partnerships.

Skills

Sales and business development

Leadership across growth teams

Strategic thinking

Building high-performing teams

Financial acumen

Customer-first mindset

Adaptability

Job description

An Exciting Time to Join Sonder!

Since our founding in 2017, Sonder has experienced rapid growth, expanding operations across Australia, New Zealand, and the UK. Backed by Australia’s leading venture capital firms, Seek and Blackbird, we are well-capitalised and on a mission to scale globally, partnering with corporations, educational institutions, and government agencies to transform workplace wellbeing at scale.

Our impact and scale:

• 1,000,000+ members across multiple countries
• 200+ team members, plus an extensive network of on-the-ground responders

If you’re passionate about using technology and human expertise to drive meaningful change, join us in shaping the future of workplace wellbeing!

About the role

We are seeking a Vice President UK – Growth to lead the expansion of our commercial presence in the United Kingdom. Reporting directly to the Chief Revenue Officer based in Australia, you’ll be responsible for building the UK market – owning new business growth, developing strategic partnerships, and laying the foundations for a high-performing UK sales and growth organisation.

The VP UK is a pivotal member of the Growth Senior Leadership Team, responsible for driving B2B revenue growth and retention across all customer and market segments. This role oversees both pre and post sales with leadership of all three pillars of the company’s go-to-market capability: Sales, Marketing, and Customer Success departments - to achieve financial and strategic objectives, ensuring a cohesive approach to customer acquisition, retention, and expansion.

What you’ll be doing

You will be the driving force behind our UK growth strategy, responsible for delivering revenue outcomes while building long-term foundations for expansion.

• Own and execute the UK revenue strategy, driving ARR growth across enterprise, mid-market, and SMB segments.
• Build, manage, and convert a high-quality pipeline of opportunities aligned with our ideal customer profile.
• Identify and cultivate strategic partnerships with government, industry associations, and enterprise networks to accelerate credibility and market penetration.
• Align Sales, Marketing, and Customer Success activities to deliver a seamless customer journey, from acquisition through to retention and advocacy.
• Provide executive-level insights and reporting to the CRO and CEO, including pipeline performance, market dynamics, and actionable GTM recommendations.
• Collaborate with Product and global teams to ensure UK customer needs are reflected in our roadmap and service delivery.

Who are we looking for?

We’re looking for a proven commercial leader with deep experience in building and scaling businesses in start-up or scale-up environments. The right candidate is a strategic operator and hands-on executor, equally comfortable crafting market-entry strategy and rolling up their sleeves to deliver results.

What you bring to the team:

• 15+ years’ experience in sales and business development, with at least 8 years in senior leadership across multi-function growth teams.
• Proven success in start-up/scale-up growth, building sales functions and taking businesses from market entry to scale.
• A strong network across enterprise, government, and strategic partners in the UK.
• Demonstrated ability to build, lead, and coach high-performing sales and growth teams.
• Experience in market entry or territory launches, ideally having led UK or European expansions.
• Commercially minded with strong financial acumen; able to balance short-term revenue goals with long-term sustainable growth.
• A customer-first mindset, with the ability to translate customer needs into scalable solutions and value creation.
• Resilient, adaptable, and comfortable navigating ambiguity while driving results at pace.

Why join Sonder?

At Sonder, we thrive in a fast-paced, high-performance environment with a strong commitment to our people. Our team is a collaborative, vibrant group of passionate professionals, dedicated to making a real impact on people’s lives every day.

• Hybrid and flexible working environment. Enjoy the perfect balance of in-office collaboration and work from home flexibility, empowering you to optimise your productivity and work-life balance.
• 25 days annual leave plus public holidays
• Our employees and their families get free access to the Sonder app with 24/7 support.
• Paid parental leave with an attractive return to work policy, 12 weeks for Primary Carers and 4 weeks for Secondary Carers, plus our Primary Carers return to work at 80% for the first 3 months at full pay.
• 2 days of study leave to invest in your professional growth.
• Employee Share Option Plan (ESOP) – share in Sonder’s success.
• Access £125 annually to fund to invest in your wellbeing, empowering you to choose the support that best fits your needs.
• Volunteer leave. 2 days per year to participate in meaningful causes and contribute back to the community.

Sonder is for Everyone

At Sonder, we are committed to fostering a workplace that reflects the rich diversity of the communities we serve. Our members come from all backgrounds, and we know that a diverse team helps us better understand and support their needs. We encourage applications from people of all ages, abilities, cultural backgrounds, gender identities, sexual orientations, and religious beliefs. We are proud to be an inclusive employer and strongly encourage Aboriginal and Torres Strait Islander peoples to apply. We are an equal opportunity employer and all hiring decisions are based on merit, capability, and alignment with the role.

Due to the nature of our industry, all Sonder employees are required to complete a National Police Check and DBS check.