Tusker Assistant Brands & Marketing Manager (New Business) - Watford

Lloyds Banking Group; Carlisle; Hybrid; GBP 43,000 - 49,000; Full time

Job summary

A leading company in finance is seeking an Assistant Brands & Marketing Manager to drive B2C marketing initiatives. This role requires a proactive individual with 2-3 years of experience to strategize and implement marketing projects, aiming to enhance customer engagement and campaign effectiveness. The position offers a competitive salary and promotes a hybrid working pattern.

Benefits

Up to 15% pension contribution

Annual performance bonus

Share schemes including free shares

Flexible benefits such as discounts

28 days’ holiday plus bank holidays

Wellbeing initiatives and parental leave policies

Qualifications

• 2-3 years marketing experience across multiple channels.
• Creative problem-solving and attention to detail required.
• Ability to work under pressure and assist in planning events.

Responsibilities

• Assist in B2C marketing strategy and planning.
• Identify opportunities to increase engagement and own key campaigns.
• Provide monthly reporting on marketing activity success.

Skills

Creative problem-solving

Strong organization

Excellent communication skills

Attention to detail

Dependable team player

Ability to track and report on campaign success

Ability to work under pressure

Tools

InDesign

Salesforce

Job description

End Date
Monday 16 June 2025

Salary Range
£43,803 - £48,670

We support flexible working – click here for more information on flexible working options

Flexible Working Options
Flexibility in when hours are worked

Job Description Summary
Based in Watford

Job Description

• JOB TITLE: Assistant Brands & Marketing Manager (New Business)
• SALARY: £43,803
• LOCATION(S): Watford
• HOURS: Full-time
• WORKING PATTERN: Our work style is hybrid, involving at least two days per week or 40% of our time at our Watford office.

About This Opportunity
Working with the Marketing Manager and Director, this role will assist in B2C marketing strategy and planning. You will identify opportunities for direct access to our B2C audience, increase engagement, own key campaigns, and provide monthly reporting on marketing activity success. You will also support our BDM team by providing marketing tools and collateral during implementation and for three months post-launch to promote awareness of our scheme among employees.

About Us
We’re transforming our Group and shaping finance for good, investing in technology, workplaces, and colleagues. We’re an award-winning car leasing company helping organizations offer environmentally friendly cars, supporting sustainability and reducing emissions. We offset carbon emissions from our schemes and offer a wide range of cars through our Car Benefit Scheme, available via salary sacrifice. For more information, visit the Tusker car website.

What You’ll Need

• 2-3 years marketing experience across multiple channels, leading projects
• Creative problem-solving, strong organization, and attention to detail
• Excellent communication skills and a strong commercial sense
• Experience with design using InDesign
• Dependable team player with a diligent nature
• Ability to track and report on campaign success, think outside the box, and prioritize work
• Ability to work under pressure and assist in planning customer events

Useful Experience

• Managing key customer launches with tailored communication plans
• Determining effective messaging and trigger points
• Updating and reviewing customer communications annually
• Collaborating with BDM and ADM teams to improve penetration rates
• Managing marketing projects from execution to delivery
• Assisting in B2C marketing strategy and planning
• Managing campaigns and assets as a Salesforce superuser
• Line management of New Business Marketing Executives

About Working For Us
We promote inclusivity, diversity, and belonging. We’ve set goals for diversity in senior roles, created health initiatives, and welcome applications from under-represented groups. We’re disability confident and offer reasonable adjustments in recruitment.

Benefits

• Up to 15% pension contribution
• Annual performance bonus
• Share schemes including free shares
• Flexible benefits such as discounts
• 28 days’ holiday plus bank holidays
• Wellbeing initiatives and parental leave policies

Ready to grow with purpose? Apply today.

At Lloyds Banking Group, our purpose is to help Britain prosper. We’re committed to a values-led culture and diversity, building an inclusive workplace where everyone can make a difference.