Travel Copywriter

Saga Group; Crawley; Hybrid; GBP 36,000 - 39,000; Full time

Job summary

An established industry player is seeking a talented Travel Copywriter to join their dynamic marketing team. In this exciting role, you will craft compelling copy for a variety of channels, ensuring high standards of creativity and accuracy. With a focus on travel, your writing will inspire customers and showcase unique itineraries. This innovative firm values creativity and collaboration, providing a hybrid work environment that allows flexibility while fostering teamwork. If you have a passion for travel writing and a keen eye for detail, this opportunity could be your next big adventure.

Benefits

25 days holiday + bank holidays

Pension scheme matched up to 10%

Company performance related annual bonus - Up to 5%

Colleague discounts on cruises and holidays

Enhanced maternity and paternity leave

Access to Saga Academy, bespoke learning platform

Qualifications

• Proven experience as a travel writer with a strong portfolio.
• Excellent writing skills with a focus on grammar and tone.
• Ability to work under tight deadlines and manage multiple projects.

Responsibilities

• Create engaging copy for various marketing channels and campaigns.
• Collaborate with designers to ensure cohesive marketing messages.
• Conduct research to ensure accuracy and originality in copy.

Skills

Creative Writing

SEO Knowledge

Attention to Detail

Project Management

Communication Skills

Education

Degree in Journalism

Degree in Marketing

Degree in Creative Writing

Tools

CMS

FileMaker Pro

Job description

Salary: £36,000 to £39,000 depending on experience

Permanent

Hybrid / Home and Folkestone/Crawley

The Saga Marketing team are recruiting for an expert Travel Copywriter!

You will be working with the best creative travel marketing team, responsible for producing copy for Saga and Titan Travel’s online and offline channels to a high standard – for accuracy, quality of information, tone of voice, inspiration, and creativity.

Our copywriters can truly flex their creativity around our unique itineraries and worldwide destinations, for tailor-made tours and hosted stays.

If you are a talented travel writer, used to producing a high volume of copy to tight deadlines, whilst demonstrating excellent diligence, this role could be for you!

We work in a hybrid way at Saga both at home and in the office. You will be required to attend the Folkestone/Crawley office at least twice a week.

Role Responsibility

Your responsibilities will span across advertising style, imaginative headline-led marketing sales messages, targeted personal (not just personalised) customer communications, product descriptive content, blogs, and trade communications.

You will report to the Content Lead and work as part of a wider marketing team for all things travel at Saga. Your key responsibilities will be to:

• Create engaging copy to the brief and deadline on a range of brand communications.
• Fully own the writing of copy for all channels; Brochures, Advertising, Email and web copy, Tactical promotions and Saga Magazine.
• Champion the brands and write, adapt and edit content in line with our content strategy and consistent tone of voice.
• Work with the designers to ensure 'joined up' responses to marketing briefs that bring the idea to life.
• Ensure all copy changes are updated across all contact points.
• Conduct research to ensure copy is original, engaging, and factually accurate.
• Execute delivery with effective planning and collaboration across teams.
• Engage with Content Lead, Marketing and Product to ensure briefs are provided with required information at the required time to meet deadlines.
• Ensure copy is approved through the right channels and use systems (CMS, workflow management) to provide visibility of work status and accurately record progress.
• Raise risk around deadlines and manage your workload to meet all stage gate deadlines.
• Adopt a flexible, enthusiastic, and driven approach to achieving the financial goals of the business.

The Ideal Candidate

You will have already worked in the Travel Industry as a credible creative travel writer and can demonstrate previous experience and copy for work you have personally produced, either in-house or agency side. You will also ideally have first-hand travel experience, along with the following:

• Impeccable skills in writing - grammar, punctuation, tone and positioning.
• Must have a solid understanding of tour operating, and, ideally, first-hand travel experience.
• Experience writing for web and understands nuances of SEO and online copy.
• Attention to detail is key, project tasks have multiple outputs and providing our customers accurate and timely information is vital.
• Highly organised, the successful candidate will need to demonstrate an ability to work largely unsupervised, and deliver to a brief in a timely, collaborative, and pro-active manner.
• Zealous in their approach to ensuring that existing products are kept up to date, on-brand and consistent across all promotional channels.
• Entrepreneurial, journalistic and inquisitive.
• Ideally educated to degree level with a journalist / marketing / creative writing subject.
• Have previously used a CMS – ideally have knowledge of FileMaker Pro.

Saga Values: Make it Happen, Do the Right Thing, Customer First, Excellence Every Day, Our People Make Us Special

Package Description

Every day our colleagues deliver exceptional experiences to our customers. We believe exceptional work deserves even more exceptional rewards, that's why we have put together an amazing benefits package for all colleagues.

BENEFITS AVAILABLE TO ALL COLLEAGUES:

• 25 days holiday + bank holidays
• Option to purchase additional leave up to 5 extra days
• Pension scheme matched up to 10%
• Company performance related annual bonus - Up to 5%
• Colleague discounts including family discounts on cruises and holidays
• Range of reductions and offers from leading retailers, travel groups and entertainment companies
• Enhanced maternity and paternity leave
• Grandparents leave
• Income protection
• Access to Saga Academy, our bespoke learning platform

About the Company

Over the past 70 years we have become the UK's specialist provider of products and services to people aged over 50 in the UK. We’re one of the most recognised and trusted brands amongst UK consumers in this demographic, recognised for its high-quality products and exceptional standards of service. Our product portfolio includes cruises, holidays, insurance, personal finance products and our Saga Magazine.

We aim to be the most-trusted brand for older people in the UK. Our focus on delivering exceptional products and service empowers our colleagues to create moments that are personal and special for our customers and for each other. Our values underpin our approach and help guide us to deliver our purpose.

We’re committed to making sure that colleagues can be their best, be themselves and make a difference – more than anywhere else. We do this by creating a truly inclusive culture, where all colleagues can bring their full and authentic selves to work and be treated with dignity and respect in an environment that is free from discrimination and harassment.

Thanks to our people, Saga has been ranked 6th in the UK’s Best Employers 2025 by the Financial Times and Statista. This recognition, based on the voices of 20,000 employees across the UK, is a testament to the great culture we’ve built together. This award belongs to all our colleagues who collectively make Saga a fantastic place to work.

We are champions of age inclusivity and signatories of the Age-Friendly Employer Pledge, we are proud of our multigenerational teams we have in place. We’re also a committed Disability Confident employer and ensure that our recruitment process is inclusive and accessible.

Your application will have fair consideration, and you’ll receive personal communication throughout your applicant journey when you apply to join Saga.

Saga does not accept agency CVs unless specifically engaged on the role by the Talent Acquisition Team. Please do not forward CVs to our recruiters, employees or any other company location. Saga will not be responsible for any fees related to CVs received in this unsolicited manner.