Trading Executive - France

Nadine Merabi Limited; Manchester; Hybrid; GBP 30,000 - 50,000; Full time

Job summary

An established industry player is seeking a dedicated French E-Commerce Executive to spearhead the launch and management of their French website. This role is vital for ensuring a seamless experience for French-speaking customers through meticulous localisation and effective collaboration with various teams. You will lead the project lifecycle, manage daily operations, and leverage data to drive revenue growth. If you are passionate about e-commerce and possess native-level French fluency, this is an exciting opportunity to make a significant impact in a dynamic environment.

Qualifications

• Native-level fluency in French is essential.
• Strong organisational skills and attention to detail.
• Experience in e-commerce or digital marketing is preferred.

Responsibilities

• Manage the French e-commerce site and ensure content accuracy.
• Localise product content and execute French-language email campaigns.
• Monitor site performance and identify opportunities for enhancement.

Skills

Französisch (schriftlich und mündlich)

Organisationsfähigkeiten

Kommunikationsfähigkeiten

Interesse an Mode

Tools

Shopify Plus

Bloomreach

Klaviyo

Job description

ROLE PROFILE
The WHY

The French E-Commerce Executive plays a pivotal role in the launch and ongoing management of our dedicated French website. This role supports the full localisation process from the ground up — working closely with the E-Commerce, CRM, and Creative teams to build a seamless and engaging journey for our French-speaking customers across web, app, and email platforms.

ROLE ACCOUNTABILITY
The WHAT

Responsible for:

• Leading and supporting the full project lifecycle of the French website launch — from pre-launch content population and UX testing to post-launch optimisation and performance analysis.
• Managing the day-to-day operations of the French e-commerce site, ensuring all content is accurate, up-to-date, and aligned with brand guidelines.
• Localising product content, banners, and on-site messaging to reflect French customer preferences and market trends.
• Collaborating with the CRM team to localise and execute French-language email campaigns, automations, and customer journeys tailored to the region.
• Monitoring site performance, conversion rates, and customer experience to identify opportunities for enhancement and run A/B tests.
• Preparing and presenting regular performance reports and insights on the French site and customer base, using key KPIs to guide strategy.
• Assisting with regional merchandising strategies, product launches, promotional planning, and seasonal campaigns targeted at the French/EU market.
• Ensuring tone of voice, copy, and all digital content meet high standards for native-level French fluency and cultural relevance.

Accountable for:

• Launch of the French website to project timeline.
• Accuracy of the site.
• Driving revenue growth through the French website.
• Improving the effectiveness of the French website – converting visitors into customers.
• Ensuring a positive and engaging online experience for customers – contributing to customer satisfaction any loyalty.
• Making informed decisions (using data and analytics) for site optimisation and marketing campaigns.
• Managing budgets allocation
  

KNOWLEDGE, SKILLS & EXPERIENCE
The HOW

Essential Skills & Experience:

• Native-level fluency in French (written and spoken) is essential.
• Strong organisational skills and attention to detail, with the ability to manage multiple tasks and deadlines.
• Excellent cross-functional communication skills and a collaborative mindset.
• An interest in fashion, e-commerce, and customer experience.

Preferred Skills & Experience:

• Experience with platforms such as Shopify Plus, Bloomreach, Klaviyo, or similar.
• Understanding of French/EU e-commerce trends and digital marketing best practices.
• Familiarity with localisation workflows and content translation tools.
• Prior experience in an e-commerce or digital marketing role, ideally within fashion or D2C retail.
• Familiarity with CRM tools and segmentation strategies, particularly for email marketing.

This is an office-based role with the possibility of working from home up to 2 days a week.