Trade Marketing Manager

Auctoro Recruitment; England; Hybrid; GBP 40,000 - 60,000; Full time

Job summary

A recruitment agency seeks a Trade Marketing Manager to join a growing team in Somerset. This role will be responsible for driving profitable growth through marketing strategies and collaboration with sales. Candidates should have a degree in Business or Marketing and 3-5 years of relevant experience. The position offers an opportunity to make a significant impact within a dynamic organization, with a flexible working arrangement.

Qualifications

• 3-5 years minimum in a Trade Marketing Management role.
• Ability to manage agencies and stakeholders effectively.
• High attention to detail and accuracy.

Responsibilities

• Manage marketing plans across multi-site merchants and retail stores.
• Oversee Trade Marketing budget to drive sales growth.
• Collaborate with sales teams to ensure effective support.

Skills

Promotional / marketing management experience

Commercially minded

Creative and proactive

Excellent influencing skills

Professional communication skills

Education

Business / Marketing degree

Job description

Overview

Trade Marketing Manager

We re partnering with a highly respected, industry-leading organisation on the lookout for a Trade Marketing Manager to join their offices in Somerset. This is an excellent opportunity to join a growing team and make an impact within a dynamic, forward-thinking company.

Accountable for the marketing strategy and execution for key accounts across multi-site merchants and independent retailers, supporting the sales team to drive profitable growth via range execution and promotional activity. This high-profile role will take the lead in targeting and supporting new clients, with a tailored marketing approach covering account pitch, range set up, marketing requirements and ongoing tactical activity. This role includes close collaboration with Sales, Product Development, Marketing Communications and Customer Service.

Responsibilities

• Management of marketing plan across Multi site merchants and Retail stores in line with brand and account strategy
• Management of Trade Marketing budget for all key accounts to drive sales growth, demonstrating ROI
• Initiate collaborations with partnerships, sponsorships, and third parties to develop marketing and promotional activities that increase awareness and sales by channel
• Responsible for developing and managing annual marketing plans with top 10 clients, scheduling activity and initiatives to support sales
• Responsible for ensuring the brand is represented correctly with all distributors via engaging displays / POS and promotional material
• Work closely with the Retail sales teams to ensure appropriate Trade Marketing support for new account openings and new client development
• Event execution, supporting the marketing dept to ensure sales team requirements are met via stand content and display, support materials and customer follow up activity
• Oversee briefing of promotional materials and promo events such as Advent calendar, January Sales, etc.
• Internal post-event reporting, with highlights and key takeaways
• Supporting incentive schemes and hosting preview events and insight meetings

Key Skills & Requirements

• Strong promotional / marketing management experience, ideally within retail, interiors, or premium consumer goods
• Commercially minded and organised, with confidence managing agencies and stakeholders
• Creative and proactive, with the ability to balance planning with reactive activity
• Flexible to travel regularly to showrooms, with the role based two days a week in the office initially (with scope for one day working from home)
• Significant experience (3-5 years minimum) in a Trade Marketing Management role
• Business / Marketing degree qualified
• High degree of commercial aptitude; ability to analyse and review data and substantiate projects
• Proven track record of evaluating and developing strategic market opportunities
• Excellent influencing skills with the ability to present at all levels and manage external stakeholders
• A positive and motivated individual, with a high level of organisation and project management skills
• Used to working in a fast-paced environment - flexibility to adapt is essential
• Professional communication skills both written and verbal; numerate and literate; with exceptional levels of accuracy and a high attention to detail
• Proficient IT and Reporting skills
• Ability to work individually as well as part of a team

By applying for this position, you authorise Auctoro Recruitment to hold your personal details on file for use in finding you a suitable position. Auctoro Recruitment will never transfer your information to a third party without your prior consent.