Trade Marketing and Campaign Planning Manager for Northern Europe - UK, Ireland & Nordics

TN United Kingdom; London; On-site; GBP 40,000 - 70,000; Full time

Job summary

An established industry player is seeking a dynamic Trade Marketing and Campaign Planning Manager for Northern Europe. This exciting role involves managing comprehensive marketing campaigns, optimizing key partnerships, and driving business growth through innovative strategies. You will collaborate with a talented marketing team and engage with travel agents and commercial brands to enhance campaign effectiveness. Join a vibrant team that values kindness, multiculturalism, and a pioneering spirit, and make a significant impact in the travel industry. If you are a results-driven professional with a passion for marketing, this opportunity is perfect for you.

Qualifications

• Proven experience in marketing campaign management, preferably in the travel or luxury industry.
• Strong project management skills and ability to develop long-term relationships.

Responsibilities

• Project manage marketing campaigns across key markets, optimizing partnerships and tracking performance.
• Lead business development efforts to form strategic partnerships with brands.

Skills

Marketing Campaign Management

Project Management

Data Analysis

B2B Partnerships

Communication Skills

Creative Thinking

Education

Bachelor's Degree in Marketing

Business Administration

Tools

Excel

PowerPoint

Marketing Analytics Platforms

Job description

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Trade Marketing and Campaign Planning Manager for Northern Europe - UK, Ireland & Nordics, London

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Client:

Location:

London, United Kingdom

Job Category:

Other

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EU work permit required:

Yes

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Job Reference:

fa54235a944c

Job Views:

3

Posted:

05.05.2025

Expiry Date:

19.06.2025

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Job Description:

Trade Marketing and Campaign Planning Manager for Northern Europe - UK, Ireland & Nordics

Job location

Contract type

Permanent contract

The Role & Missions

For the Northern Europe Markets (UK, Ireland and the Nordics), our Wimbledon office is looking for its future Trade Marketing and Campaign Planning Manager. You will report directly to the Marketing Director UK, Ireland & Nordics and work with a marketing team of 8 talents.

The focus of this role is to project manage marketing campaigns, optimize key travel agent partnerships through marketing initiatives, and develop relationships with commercial brands to drive business growth. You will work closely with colleagues in marketing teams, sales teams, travel agent partners, and commercial brands to track the execution of effective marketing strategies.

You will be responsible for tracking implementation, analyzing reports for marketing campaigns and partnerships, and recommending optimizations accordingly.

Project Manage Marketing Campaigns:

• Plan, develop, and animate comprehensive marketing campaigns (MAP) across key markets within the allocated budget for the year.
• Collaborate with internal marketing stakeholders across online, digital, CRM, PR, social media, and call centers to define campaign objectives, target audiences, messaging, and desired outcomes across channels and tools.
• Monitor campaign performance, track key metrics, evaluate effectiveness, and ensure asset inventory is managed to maximize sales. Benchmark against competitors and provide regular reports.
• Coordinate with creative teams to produce and distribute marketing materials, animations, and assets.
• Manage key travel agent marketing campaigns to foster B2B partnerships and sales, working with indirect sales and M&E teams to ensure consistent messaging and branding.
• Collaborate with travel agents and Key Account Managers to understand their marketing needs and develop joint initiatives.
• Create marketing materials and resources to support travel agents’ marketing efforts.
• Monitor campaign success and engagement with travel agent partners, optimizing strategies as needed.

Commercial Partnership Development Management:

• Lead business development efforts to form strategic partnerships with brands in retail, tourism, airlines, and other verticals aligned with our brand and audience.
• Nurture existing partnerships, maintain strong relationships, and explore new opportunities for joint growth.
• Collaborate across teams to develop joint marketing initiatives, promotional activities, and co-branded campaigns to boost revenue.
• Monitor partnership performance, track ROI, and implement strategies to maximize results.

Qualifications and Skills:

• Bachelor’s degree in marketing, business administration, or related field.
• Proven experience in marketing campaign management, preferably in the travel or luxury industry, with strong project management skills.
• Experience managing B2B partnerships, especially with travel agents, is highly desirable.
• Ability to develop and maintain long-term, mutually beneficial relationships with brands and key accounts.
• Results-driven with a focus on data analysis and campaign metrics.
• Proficient in marketing tools, analytics platforms, and media platforms.
• Advanced Excel and PowerPoint skills are essential.
• Excellent communication and interpersonal skills for effective collaboration.
• Strong project and stakeholder management skills, with adaptability to market changes.
• Creative thinking and problem-solving abilities for innovative strategies.
• Knowledge of the travel industry, market trends, and consumer behavior is advantageous.

Why you should join us:

At Club Med, we uphold 5 core values: kindness, multiculturalism, responsibility, freedom, and pioneering spirit. We share the Club Med spirit: a professional yet festive mindset, a unique lifestyle that unites our team members.

The spirit is about achievement and living a unique experience.

If you are open-minded, a team player, and have an entrepreneurial spirit, you should apply!