Tech Partnerships Marketing Lead

The Very Group; Liverpool; Hybrid; GBP 60,000 - 75,000; Full time

Benefits offered by this job

Flexible, hybrid working model

Inclusive culture and environment

£1,000 flexible benefits allowance

30 days holiday + bank holidays

LinkedIn learning access

Up to 25% discount on Very.co.uk

Matched pension up to 6%

Job summary

The Very Group is seeking a Brand Partnerships Marketing Manager (12-month FTC) to lead campaigns across Technology and Home Appliances. You will manage a team of three and collaborate with Category, Marketing, Brand, Creative, Data & Insights, and Campaign Activation to deliver integrated retail media campaigns with partner brands such as Apple, Samsung and Shark Ninja.

You will define strategies, build strong partner relationships, manage budgets and measure campaigns, while planning annual

Qualifications

• Proven experience delivering successful multi-channel marketing, partnership or retail media campaigns.
• Track record of building strategic brand partnerships that drive growth.
• Strong commercial acumen and ability to secure investment.

Responsibilities

• Define the marketing strategy with partners and create campaigns aligned to both partner and Very's objectives.
• Build and maintain strong relationships with new and existing partners.
• Collaborate with internal and external stakeholders across channels, category, agencies, creative and brand.
• Support strategy to become a Partner of Choice and raise Very’s market credibility.
• Act as Very’s brand guardian and align partner activity with brand guidelines.
• Maximise partner investment through pitches, negotiation and identifying opportunities for innovation.
• Coordinate with campaign activation for a seamless handover and ensure campaigns run smoothly.
• Manage campaign budgets and deliver on objectives.
• Plan yearly and quarterly with partners, track critical path timelines and risks.
• Forecast partner revenue with category and finance, and build forecasts.

Skills

Multi-channel marketing

Partnerships

Retail media

Brand partnerships

Stakeholder management

Job description

The Very Group is seeking a Brand Partnerships Marketing Manager (12-month FTC) to lead campaigns across Technology and Home Appliances. You will manage a team of three and collaborate with Category, Marketing, Brand, Creative, Data & Insights, and Campaign Activation to deliver integrated retail media campaigns with partner brands such as Apple, Samsung and Shark Ninja.

You will define strategies, build strong partner relationships, manage budgets and measure campaigns, while planning annual