Team Head Key Accounts

PUMA UNITED KINGDOM LTD; Manchester; On-site; GBP 90,000 - 140,000; Full time

Job summary

PUMAUKI is seeking an experienced sales leader to drive revenue and profitability for key accounts in the UK market. You will guide the team on sell-through analysis, assortment strategy, and inventory health, aligning seasonal initiatives with regional goals and local market needs.

Leading GTM planning and cross-functional collaboration, you will shape pricing governance and demand planning while building a high-performing team dedicated to sustainable growth and retailer partnerships.

Qualifications

• Minimum 5+ years in sales leadership roles, and at least 5 years in key account management
• Strong understanding of P&L, revenue growth drivers, margin management, and budget ownership
• Experience managing complex strategic partners, multidoor key accounts or ecommerce platforms
• Deep experience in seasonal GoToMarket (GTM) processes, assortments, distribution, and selling cycles
• Ability to optimise sell-through, in-season performance, and inventory health using data
• Knowledge of digital commerce metrics, online assortment strategy, content quality, and conversion drivers
• Familiarity with omnichannel retail environments and modern consumer buying journeys with knowledge of competitor brands and current fashion trends
• Understanding of UK / EU / US Sports market
• Excellent communication skills with stakeholders including GM’s BU heads and CEO’s
• Strong relationship-building skills, both internally and externally
• Hands-on problem-solving across a range of business functions
• Agile, resilient, and comfortable leading through ambiguity
• Collaborative, inclusive, and culturally aware, with a passion for sport and retail excellence

Responsibilities

• Drive sales revenue, margin, and profitability for designated Key Account(s) partners, executing a long-term financial plan and achieving annual sales and profitability targets
• Guide the team in analysing sell-through, retail insights, and market dynamics, translating insights into strategic assortment direction and replenishment strategy
• Provide input for optimising inventory health, margin contribution, and account profitability
• Partner with cross-functional leaders to align seasonal brand and commercial initiatives with regional/global goals and local requirements
• Oversee GTM milestones, ensuring consistency and high-quality output across line reviews, assortments, sell-in presentations, and distribution planning
• Validate and steer Cluster Account Sales Plans, building seasonal assortments and GTM plans based on target consumer needs
• Drive continuous improvement of the GTM process by simplifying workflows and cross-functional collaboration
• Consolidate and provide senior management with insights on market shifts, consumer trends, and distribution changes
• Ensure data-driven decision making in account planning and collaboration with Planning, Supply Chain, and Sales Operations
• Deliver input for forecast accuracy, demand planning, pricing governance, and distribution compliance
• Enable process improvements that reduce friction and increase speed and accuracy across the value chain
• Lead, inspire, and develop a high-performing Key Accounts team with clear purpose and succession planning
• Foster accountability, high performance, collaboration, and continuous improvement across the organisation
• Promote an inclusive, motivating team environment with engagement, recognition, and well-being initiatives
• Oversee all aspects of the employee lifecycle and ensure compliance with health & safety and policies
• Role model leadership behaviours reinforcing company values and shaping a lasting legacy at PUMAUKI

Job description

SPEED & SPIRIT is what we look for in our candidates, defined by some simple values that inspire us to BE DRIVEN in our performance, BE VIBRANT in our sporting legacy, BE TOGETHER in our team spirit, and to let our individual talent and experience shine.

YOUR MISSION

• Drive sales revenue, margin, and profitability for designated Key Account(s) partners, executing a long‑term financial plan and achieving annual sales and profitability targets.
• Guide the team in analysing sell‑through, retail insights, and market dynamics, and ensure insights are translated into strategic assortment direction, replenishment strategy, and in‑season tactical actions.
• Provide input and direction for optimising inventory health, margin contribution, and overall account profitability.
• Partner with cross‑functional leaders to ensure seasonal brand and commercial initiatives are aligned with regional goals/global and successfully adapted to local market requirements.
• Oversee the execution of all seasonal GTM milestones, ensuring consistency, readiness, and high‑quality output across line reviews, assortments, sell‑in presentations, and distribution planning.
• Validate and steer Cluster Account Sales Plans, supporting and guiding the team in building seasonal assortments and GTM plans based on target consumer needs, while ensuring account/door assortment plans reflect distribution rules, brand positioning, and long‑term market strategy.
• Drive continuous improvement of the GTM process by simplifying ways of working and improving cross functional collaboration.
• Consolidate and provide senior management with insights in market shifts, consumer trends, competitive movements, and distribution changes, ensuring the business remains proactive rather than reactive.
• Ensure the team consistently utilises data for decision‑making and account planning.
• Ensure strong collaboration with Planning, Supply Chain, and Sales Operations, inventory optimisation, and operational efficiency.
• Deliver timely input for forecast accuracy, demand planning discipline, pricing governance, and distribution compliance; ensure team adherence to regional guardrails and internal controls.
• Enable process improvements that reduce operational friction and increase speed and accuracy across the value chain.
• Lead, inspire, and develop a high‑performing Key Accounts team, ensuring clarity of purpose, strong execution, and long‑term succession planning.
• Foster a culture of accountability, high performance, collaboration, and continuous improvement across the broader organisation.
• Promote an inclusive, motivating team environment through engagement, open communication, recognition, and initiatives that support well‑being and talent retention.
• Oversee all aspects of the employee lifecycle, including hiring, onboarding, coaching, performance reviews, career development planning, and transitions.
• Ensure full compliance with legal requirements, occupational health & safety, and all company policies.
• Role model leadership behaviours that reinforce company values, create a positive impact and build a lasting legacy at PUMAUKI.

YOUR TALENT

• Minimum 5+ years in sales leadership roles, and at least 5 years in key account management
• Strong understanding of P&L, revenue growth drivers, margin management, and budget ownership.
• Experience managing complex strategic partners, multidoor key accounts or eCommerce business platforms.
• Deep experience in seasonal GoToMarket (GTM) processes, assortments, distribution, and selling cycles.
• Ability to optimise sellthrough, inseason performance, and inventory health using data.
• Knowledge of digital commerce metrics, online assortment strategy, content quality, and conversion drivers.
• Familiarity of omnichannel retail environments and modern consumer buying journeys with advanced knowledge of competitor brands and current fashion trends
• Understanding of UK / EU / US Sports market
• Excellent communication skills with the ability to present complex strategies in a simple, compelling way to key stakeholders including GM’s BU heads and CEO’s
• Strong relationship‑building skills, both internally and externally.
• Hands‑on problem‑solving capability across a range of business functions.
• Agile, resilient, and comfortable leading through ambiguity.
• Collaborative, inclusive, and culturally aware, with a passion for sport and retail excellence

PUMA provides equal opportunities for all job applicants, regardless of race, color, religion, national origin, sex, gender identity or expression, sexual orientation, age, or disability. Equality for all is one of the core principles at PUMA and we do not tolerate any form of harassment or discrimination. At PUMA, every application is reviewed by real people who are committed to fairness, transparency, and equal opportunity - no matter your background, identity, or experience.To ensure our process stays true to these values, no automated systems or AI tools are used to make hiring decisions. Every decision is made by real people -with real judgment and accountability. We may use functions supported by Artificial Intelligence (AI) to carry out isolated organizational steps, such as scheduling interviews. These functions have no influence on decisions in the application process. We believe in creating spaces where everyone is welcome, celebrated, and empowered to contribute authentically. Because at PUMA, whoever wants to play, can play.

PUMA is a global sports brand creating footwear, apparel, and accessories that inspire athletes and everyday movers. The PUMA Group owns PUMA, Cobra Golf, and stichd, operates in 120+ countries, and has around 22,000 employees worldwide. At PUMA, we are in constant pursuit of faster. That extends beyond our support of the fastest athletes in the world. We also work to be fast in how we adapt to and connect with the constantly changing world around us. Through innovative design, iconic footwear and apparel, and authentic partnerships, we aim to always push what’s next in both sport and culture. PUMA supports over 21,000 employees across 120+ countries. The PUMA Group owns the brand PUMA, Cobra Golf and stichd, and is headquartered in Herzogenaurach, Germany.