Student Recruitment Insights and Forecasting Analyst

BIMM University; Brighton; On-site; GBP 39,000 - 50,000; Full time

Benefits offered by this job

25 days holiday per year

SMART pension

Comprehensive benefits package

Job summary

BIMM University is seeking a Student Recruitment Insights and Forecasting Analyst in Brighton. You will analyze the student recruitment pipeline end-to-end, build enrolment forecasts, and provide actionable insights to support decisions across Recruitment, Admissions, Marketing and Academic teams.

You'll create dashboards and visualisations, track performance against targets, and collaborate with multiple stakeholders to improve conversion and overall recruitment effectiveness.

Qualifications

• Experience analysing student recruitment pipelines within a higher education environment.
• Strong understanding of recruitment and conversion dynamics across the student lifecycle, from enquiry through to enrolment.
• Experience creating and applying forecasting models, scenario planning and performance projections.
• Ability to translate complex analysis into clear, actionable insight that supports decision-making.
• Advanced analytical and reporting skills, including experience using tools such as Excel, SQL, Power BI, Tableau or similar platforms.

Responsibilities

• Analyse recruitment performance across the full student journey, identifying trends and key drivers of performance.
• Create and maintain enrolment forecasts, scenario models and projections for planning and budgeting.
• Monitor recruitment performance against targets, highlighting risks and opportunities.
• Produce clear analyses to support decision-making across Recruitment, Admissions, Marketing and Academic teams.
• Segment and interpret recruitment data across programme, market, domicile, applicant type and channel.
• Create dashboards and visualisations to help stakeholders understand performance.

Skills

Data analysis

Forecasting

Stakeholder communication

SQL

Excel

Power BI

Tableau

Tools

Excel

SQL

Power BI

Tableau

CRM systems

Job description

Student Recruitment Insights and Forecasting Analyst

Location: Brighton

Salary: £39,000 – £50,440 per annum

At BIMM University, we're more than just an educational institution; we're a vibrant community dedicated to nurturing creativity and empowering students to reach their full potential. With campuses across the UK, Ireland, and Germany, we offer a diverse range of courses in modern music, performing arts, filmmaking and creative technology. Our commitment to excellence in creative arts education sets us apart, providing students with the knowledge, skills, and opportunities they need to succeed in their chosen fields.

About the Role

As Student Recruitment Insights and Forecasting Analyst, you will play a key role in helping BIMM University understand, predict and improve student recruitment performance.

Working within the Data and Insights function, you'll provide expert analysis of the student recruitment pipeline, from enquiry through to enrolment, using forecasting, scenario modelling and performance insight to identify risks, highlight opportunities and support informed decision-making across Recruitment, Admissions, Marketing and Academic teams.

What You’ll Do:

• Analyse recruitment performance across the full student journey, identifying trends, conversion patterns, leakage points and key drivers of performance.
• Create and maintain enrolment forecasts, scenario models and projections that support planning, budgeting and student number management.
• Monitor recruitment performance against targets, providing timely insight on emerging risks, opportunities and expected outcomes.
• Produce clear, actionable analysis to support decision-making across Recruitment, Admissions, Marketing and Academic teams.
• Segment and interpret recruitment data across key areas, including programme, market, domicile, applicant type and recruitment channel.
• Use market, applicant and performance data to identify opportunities to improve conversion and recruitment effectiveness.
• Create dashboards, reports and visualisations that help stakeholders understand performance and make informed decisions.
• Evaluate the impact of recruitment activity, applicant communications and marketing campaigns on conversion outcomes.
• Support the optimisation of CRM journeys and applicant engagement strategies through data-driven insight.
• Refine analytical frameworks, forecasting methodologies and performance measures to strengthen understanding of recruitment performance.
• Contribute analytical expertise to system enhancements, reporting improvements and institution-wide projects relating to recruitment, admissions and planning.
• Present insights, forecasts and recommendations to a range of stakeholders, translating complex analysis for non-technical audiences.
• Collaborate with colleagues across the University to embed evidence-based decision-making and continuous improvement.

What You’ll Bring:

• Experience analysing student recruitment pipelines within a higher education environment.
• A strong understanding of recruitment and conversion dynamics across the student lifecycle, from enquiry through to enrolment.
• Experience creating and applying forecasting models, scenario planning and performance projections.
• The ability to translate complex analysis into clear, actionable insight that supports decision-making.
• Advanced analytical and reporting skills, including experience using tools such as Excel, SQL, Power BI, Tableau or similar platforms.
• Experience producing dashboards, reports and visualisations that communicate information clearly and effectively.
• Strong attention to detail, with a commitment to data quality, accuracy and integrity.
• Experience using data to identify risks, opportunities and performance improvement initiatives.
• The ability to manage competing priorities and work independently in a fast-paced environment.
• Strong communication and stakeholder management skills, with experience presenting findings and recommendations to a range of audiences.
• Experience influencing decision-making through the interpretation of complex data and analytical insight.
• A collaborative approach, with the ability to build effective working relationships across teams and functions.
• Experience with CRM systems, applicant data or student recruitment platforms would be advantageous, as would knowledge of international student recruitment, marketing analysis or predictive modelling techniques.

Why BIMM University

We are a values-led organisation, meaning our core values underpin all that we do:

Believe in Everyone, Challenge the Norm, Grow Together, Do The Right Thing, Own It.

In addition to joining a committed and dedicated team, you will have access to:

• 25 days holiday per year (FTE)
• SMART pension
• A comprehensive benefits package

We continually strive to create a culture of inclusivity so that we truly represent our diverse communities. We particularly welcome applications from people of colour who are underrepresented in our organisation.

We are committed to promoting the safety and welfare of our students therefore, all successful applicants are required to complete a basic DBS disclosure. Depending on the role, you may be required to complete an enhanced check / enhanced check with barred list if required by statute and internal policy.