Student Recruitment and Marketing Coordinator

TN United Kingdom; Glasgow; On-site; GBP 25,000 - 30,000; Full time

Job summary

An established industry player seeks a Student Recruitment and Marketing Coordinator to enhance student recruitment strategies. In this role, you will work closely with the professional services team, contributing to the planning and execution of recruitment activities. Your responsibilities will include developing onboarding communications, maintaining recruitment web pages, and organizing events. This position offers a unique opportunity to engage with diverse student populations and promote educational opportunities. Join a dynamic team dedicated to fostering an inclusive environment and driving recruitment excellence.

Benefits

Generous leave

Pension

Flexible working

Health and wellbeing support

Qualifications

• Experience in a similar role and working with senior management.
• Knowledge of student recruitment and digital marketing.

Responsibilities

• Support student recruitment and conversion plans and strategy.
• Collaborate with Marketing Officer for digital marketing content.
• Organize recruitment events and support university open days.

Skills

Effective communication

Analytical skills

Problem-solving abilities

Microsoft Office proficiency

Content management systems

Data interpretation

Education

Scottish Credit and Qualification Framework level 7

Tools

Content management systems

Job description

Social network you want to login/join with:

Student Recruitment and Marketing Coordinator, Glasgow

Client: University of Glasgow

Location: Glasgow, United Kingdom

Job Category: Other

EU work permit required: Yes

Job Reference: bf1bce7c9331

Job Views: 8

Posted: 26.04.2025

Expiry Date: 10.06.2025

Job Description:

Job Purpose

Working as part of the Adam Smith Business School professional services team, reporting to the Marketing Manager, the role-holder will support the day-to-day delivery of the School’s student recruitment strategy and assist with the planning and coordination of the School’s student recruitment activities. The post-holder will work closely with colleagues in the College of Social Sciences and the Marketing and External Engagement Office to promote the School and assist with the planning and delivery of recruitment projects to promote the study opportunities at the Adam Smith Business School.

Main Duties and Responsibilities

1. Support the implementation of the School’s student recruitment and conversion plans and strategy, including coordinating, planning, and tracking activities in alignment with university-wide recruitment plans.
2. Assist in the development of onboarding communications for new students via webpages and email.
3. Maintain and update the School’s recruitment web pages and external profiles.
4. Collaborate with the Marketing Officer to plan digital marketing assets and content.
5. Create market assessment reports for specific courses during portfolio reviews.
6. Ensure external listings are current and aligned with advertising priorities.
7. Support the creation of promotional materials and flyers for programs.
8. Organize recruitment events and support participation in university open days and web chats.
9. Coordinate student and alumni volunteer involvement in recruitment activities.
10. Assist in producing recruitment videos, including planning and liaising with production teams.
11. Report on recruitment activity effectiveness using data, analytics, and GDPR-compliant methods.
12. Contribute to enhancing the university’s international profile in line with strategic goals.

Knowledge, Qualifications, Skills and Experience

Knowledge/Qualifications

Essential: Scottish Credit and Qualification Framework level 7 or equivalent experience.

Desirable: Knowledge of student recruitment and digital marketing.

Skills

• Effective communication and interpersonal skills.
• Analytical and problem-solving abilities.
• Ability to prioritize and manage multiple projects.
• Proficiency in Microsoft Office and content management systems.
• Data interpretation and reporting skills.

Experience

Essential: Experience in a similar role and working with senior management.

Desirable: Social media use in professional contexts and project management experience.

Terms and Conditions

Salary: Grade 5, £25,138 - £29,605 per annum. Full-time, fixed-term for up to 6 months. Internal secondment considerations apply for current employees.

Additional benefits include generous leave, pension, flexible working, and health and wellbeing support. The university values diversity and encourages applications from underrepresented groups.