Student Enrolment Advisor

ASU London; Greater London; Hybrid; GBP 34,000 - 42,000; Full time

Job summary

ASU London is seeking a Student Enrolment Advisor to support the recruitment and enrolment of UK-based international and home students. You will work closely with the Head of Domestic Recruitment & Widening Participation to meet conversion and enrolment targets across both audiences while delivering an excellent student experience.

The role covers consultative, high-touch engagement via phone, email, live chat, and CRM communications, owning the conversion path from enquiry to enrolment and

Qualifications

• 4–8 years' experience in sales or customer service.
• Strong communication skills across in-person, phone, email, and live chat.
• Organisation and time-management with experience working to targets.
• Bachelor’s degree (preferred) and experience in higher education or student recruitment (advantage).

Responsibilities

• Lead recruitment and enrolment conversations across UKI and Home students.
• Manage CRM communications and multi-channel pipelines.
• Deliver events and activities under APP to meet targets.
• Collaborate with Head of Domestic Recruitment, Admissions, Marketing, and Academic Teams.

Skills

Communication

Presentation

CRM familiarity

Multi-channel engagement

Data-driven

Education

Bachelor’s degree (preferred)

Tools

CRM systems

Microsoft Office

Job description

ASU London are seeking a Student Enrolment Advisor to play a key part in supporting the recruitment and enrolment of both UK-based international students and home students to ASU London.

Salary: Up to £38,000 depending on experience

Hours: Full Time

Contract: Permanent

Location: Central London (Hybrid Working)

Reports to: Head of Domestic Recruitment & Widening Participation

About Us

ASU London is an independent, UK-accredited provider of higher education focused on delivering world‑class opportunities to students who are seeking a practical, future‑ready education, drawing on curriculum from one of the world’s top universities, Arizona State University.

About the Role

This role plays a key part in supporting the recruitment and enrolment of both UK-based international students and home students to ASU London.

Working closely with the Head of Domestic Recruitment & Widening Participation and the Student Recruitment Officer, the postholder will be responsible for meeting conversion and enrolment targets across both audiences while delivering an exceptional student experience.

The role acts as the primary conversion contact for prospective students from enquiry stage through to enrolment.

The role is responsible for consultative, high‑touch engagement across phone, email, live chat, and 1:1 CRM‑based communications, supporting prospective students through decision‑making and progression to enrolment.

All live chat, inbound enquiries, and 1:1 applicant communication are owned and managed by the Student Enrolment Adviser. This excludes marketing campaigns, marketing automation, and outbound promotional communications, which sit within Marketing.

A key aspect of this role is delivering against two equally important recruitment streams: UK‑based international (UKI) students and home students, each contributing equally to enrolment targets and institutional priorities. The role will also deliver events and activities as defined in our Access and Participation Plan (APP) to enable us to meet our associated targets.

The postholder is expected to apply appropriate messaging, guidance, and conversion approaches tailored to the differing needs of each cohort, while maintaining equal focus on performance outcomes across both groups. Adhering to CMA and brand guidelines the postholder is expected to have an excellent standard of written English and attention to detail.

Key Responsibilities

• UKI & Domestic Student Recruitment & Engagement
• CRM, Data & Reporting

Key Relationships

• Head of Domestic Recruitment & Widening Participation
• Student Recruitment Officer
• Admissions Team
• Marketing Team
• Academic Teams
• Schools, Colleges, Pathway Providers and Community Partners
• UK-based international and home/WP prospective students and applicants

The successful candidate will have ideally 4–8 years’ experience in sales or customer service (retail, student recruitment, hospitality, travel, telecoms, IT or similar sectors), strong communication skills both in‑person and across phone, email, live chat, video channels as well as strong organisational and time‑management skills and experience working to targets in a conversion‑driven environment.

The successful candidate will be a confident and engaging presenter with the ability to build effective professional relationships with students and other stakeholders as well as proficiency in Microsoft Office.

The preferred candidate would also have a Bachelor’s degree, experience in higher education, admissions or student recruitment, using CRM systems and managing multi‑channel pipelines and experience in consultative selling or advisory roles.

The ideal candidate would have a strong customer focus with a consultative, conversion‑led approach, a target‑driven and commercial mindset, the ability to use data to inform activity and a collaborative and team oriented approach that works in a fast‑paced and evolving environment.

Success in this role will look like consistent achievement of conversion and enrolment targets across both audiences, effective collaboration with the Student Recruitment Officer and wider recruitment team, strong engagement across on‑campus, virtual, and external events, high‑quality representation of ASU London at UK events with positive contribution to widening participation and access objectives and strong delivery across both UKI and Home recruitment streams.

Closing date for applications: Tuesday 25th August 2026.

This role is exempt from the Rehabilitation of Offenders Act 1974.

In addition, you are required to submit to a Disclosure and Barring Service (DBS) check.