Strategic Comms Planner [207697]

Aquent; Greater London; On-site; GBP 60,000 - 80,000; Full time

Job summary

A leading multinational technology company in London is seeking a Strategic Comms Planner to lead the development of Sales Plays and enhance their media solutions. The ideal candidate will have a proven track record in media agency environments, strong storytelling abilities, and a relevant degree. This role offers the opportunity to collaborate with various teams and drive sales efforts effectively. Commitment to inclusivity and equal opportunities is a core value.

Qualifications

• BA/BS degree or equivalent practical experience.
• Proven track record in producing winning pitches in a media agency.
• Experience in business/client director roles.

Responsibilities

• Lead the strategy and production of Sales Plays.
• Evangelise comms planning and pitching best practices.
• Partner with cross-functional teams to create solutions.
• Drive sales through targeted customers.

Skills

Comms Planning experience

Strong storytelling ability

Ability to speak and write in English

Education

BA/BS degree or equivalent

Job description

Project Overview

As a Strategic Comms Planner, you will be part of the Strategic Planning & Insight team within the Accelerators organisation. You will focus on developing Sales Plays, the scalable pitch materials that power our industry team’s sales activities with customers across all our advertising solutions.

Overall Responsibilities

The successful candidate will have a proven track record in producing winning pitches in a media agency environment. You will be able to demonstrate strong use of insight to create a strategy that translates into deliverable media recommendations. Finally, the candidate will be a talented storyteller; possessing the ability to create structured and compelling pitches that lead with insight, anchor on objectives, and package products as solutions. The position requires an appetite for driving thought leadership as you will be focused on finding a better way to package, align, and communicate our products as customer objective lead media solutions.

Top Daily Responsibilities

• Lead the strategy, production, training, and delivery of Sales Plays aligned to your assigned sector
• Evangelise comms planning and pitching best practices across our business and work with your sector Leadership team to embed these behaviours in the team
• Partner with cross functional specialists including analytics, design, measurement, sponsorships, creative, etc. to bring cross-product solutions to your clients
• Create and/or feed into existing sector specific business plans, aligning with senior leads to execute with operational excellence
• Drive sales through a targeted list of customers; work alongside specialist sales managers and Industry Managers to pitch directly to our biggest opportunities

Mandatory Skills/Qualifications

• BA/BS degree or equivalent practical experience.
• Business Director / Client Director level Comms Planning experience within a media agency environment.
• Ability to speak and write in English fluently and idiomatically.

Non-Essential Skills/Qualifications

• Experience working with major brands and advanced level of experience in brand marketing.
• Demonstrated knowledge of the digital media landscape including formats, buy types, and strategies across the sales funnel.
• Knowledge of YouTube, video, TV, Display and an understanding of competitive pitching and objection handling.
• Complex problem solver & experience in leadership with the ability to work through ambiguity with your team.

This role is open for a limited time. Next steps will be shared with shortlisted candidates by Thursday Feb 12th. Due to the high volume of applicants, we may be unable to reply to each applicant individually. If you have not received a response, please assume that you have not been selected for progression to the next stage of the hiring process.

Client Description

Our Client is a multinational technology company, specialising in Internet-related services and products; including online advertising technologies, search engine, cloud computing, software, and hardware. The atmosphere is relaxed with a diverse and innovative culture. Opportunities for growth and progression and networking with like-minded people across the business and beyond.

Aquent is dedicated to improving inclusivity & is proudly an equal opportunities employer. We encourage applications from under-represented groups & are committed to providing support to applicants with disabilities. We aim to provide reasonable accommodation for any part of the employment process, to those with a medical condition, disability or neurodivergence.