Sr. Account Director

Green Park Content; London; On-site; GBP 70,000 - 100,000; Full time

Job summary

A leading company in Brand Publishing is seeking a Senior Account Director to manage and grow client relationships. The role focuses on strategic direction and implementing marketing campaigns to enhance performance and ROI. The ideal candidate will have a strong background in client management and a passion for strategic growth.

Qualifications

• Experience in managing client relationships.
• Ability to provide strategic direction.
• Proven track record in improving campaign performance.

Responsibilities

• Build and nurture relationships with clients.
• Drive development and expansion of client projects.
• Implement strategies to improve campaign performance.

Skills

Client Relationship Management

Strategic Direction

Campaign Management

Job description

Social network you want to login/join with:

Greenpark's continued success is dependent on the strength and depth of our valued long-term client relationships.

Our clients trust us because we deliver top quality Brand Publishing, SEO Insight, Content Production, and Paid Social Media campaigns, with a positive attitude and the tenacity it takes to make great work happen — and great work is a common goal that fuels us all!

Our relationships are proactive and never passive. We are tireless in our pursuit of knowledge and understanding of our clients' business, needs, challenges, and competitors.

Our ambition is to be engaged across every aspect of our clients' business where we have the expertise and skills to such an extent that we become indispensable to them.

This role description covers the main aspects of the Senior Account Director role. However, a job description is not a box that you are put in – it is a definition of your core responsibilities. In a company like ours, you are encouraged and expected to contribute to many wider issues.

Key Responsibilities

Client Relationship Management:

• Build, nurture, and grow relationships with clients
• Lead / participate in senior client meetings and attend regular client status meetings as appropriate
• Be heavily involved in driving the development and expansion of their projects
• Be perceived as an indispensable partner to their clients

Overall Strategy

• Implement APAC and global focused strategies to improve performance and ROI of campaigns, platforms, and/or other forms of output delivered for clients.
• Support clients by leading and providing strategic direction to internal/external support teams to ensure output is of the highest quality and is delivered effectively and efficiently
• Work closely with internal teams and client contacts in each market to ensure total satisfaction
• Convincingly present, communicate, and sell strategies drawn up by Greenpark to clients

Account Growth

• Proactively identify and pitch potential upsell opportunities for additional services (based on Greenpark’s 3 key pillars of expertise – SEO, Content, and Tech) to new and existing brands and/or markets
• Be an evangelist of Greenpark’s brand purpose and its core expertise to potential and existing clients.