Sportsbook Operations Senior Associate

DraftKings Inc.; Greater London; On-site; GBP 45,000 - 65,000; Full time

Job summary

DraftKings Inc. is seeking a Sportsbook Operations Senior Associate in Greater London. You will drive day-to-day execution of operational plans for live-focused sports, support campaigns, monitor performance, and turn data into actionable insights.

The role shapes go-to-market strategies to boost engagement and impact. The position requires 1+ year in a senior role within online gaming, strong analytical skills, and flexibility to work evenings and weekends with a typical 5-2 schedule aligned to

Qualifications

• 1+ year of experience in a senior-level role within the online gaming industry.
• Detail-oriented and analytical with ability to adapt to shifting priorities.
• Experience with digital marketing operation tools and a demonstrated ability to learn new tools.

Responsibilities

• Support and triage customer issues across Sportsbook and iGaming Promotions.
• Own daily merchandising execution across product surfaces, ensuring content, promotions, events, and odds are presented as expected.
• Identify merchandising opportunities based on event calendar, customer behavior, and competitive activity.
• Collaborate with Operations, Trading, Customer Experience, and Marketing to diagnose and answer customer questions.
• Run processes for quality assurance, escalation, and competitor tracking to identify risks and gaps.
• Monitor and elevate technical or customer-facing issues to the appropriate teams for resolution.
• Use feedback and data to recommend merchandising improvements.
• Mentor junior team members with guidance and knowledge-sharing.

Skills

Senior-level experience

Online gaming

Analytical mindset

Detail-oriented

Marketing tools

Tools

Marketing tools

Job description

At DraftKings, AI is becoming an integral part of both our present and future, powering how work gets done today, guiding smarter decisions, and sparking bold ideas. It’s transforming how we enhance customer experiences, streamline operations, and unlock new possibilities. Our teams are energized by innovation and readily embrace emerging technology. We’re not waiting for the future to arrive. We’re shaping it, one bold step at a time. To those who see AI as a driver of progress, come build the future together.

The Crown Is Yours

As a Sportsbook Operations Senior Associate, you'll drive the day-to-day execution of operational plans for high-intensity, live-focused sports, ensuring our offerings stay sharp and competitive. Collaborating across teams, you'll support campaign rollouts, monitor real-time performance, and turn data into actionable insights. In this role, you'll shape go-to-market strategies that elevate engagement and impact.

What You’ll Do

• Support the Sportsbook and iGaming Promotions teams in triaging and resolving second-line customer issues while working closely with the Customer Experience and Operations teams to improve processes.
• Own daily merchandising execution across key customer-facing product surfaces, ensuring that site content, promotions, betting events, and betting odds are presented as expected.
• Identify merchandising opportunities based on the event calendar, customer behavior, promotional priorities, product releases, and competitor activity.
• Support and collaborate with other teams such as Operations, Trading, Customer Experience, and Marketing, to help proactively diagnose and solve questions from our customers.
• Run processes to support quality assurance, problem escalation, and competitor tracking, proactively identifying execution risks, content gaps, and customer experience concerns.
• Monitor and elevate technical or customer-facing issues to the appropriate teams for resolution.
• Use customer feedback, performance data, and competitive insights to recommend merchandising improvements.
• Serve as a go-to resource and mentor for junior team members, providing guidance, training, and knowledge-sharing.

What You’ll Bring

• At least 1 year of experience in a senior-level role within the online gaming industry or a closely related online B2C environment.
• Detail-oriented and analytical attitude, with the flexibility to adapt to shifting priorities and drive results in a fast-paced environment.
• Experience with digital marketing operation tools and a demonstrated ability to rapidly learn and master new tools.
• This role requires flexibility to work evening and weekend shifts, with a typical schedule of 5 working days and 2 days off, aligned to the demands of the sports calendar.

Join Our Team

We’re a publicly traded (NASDAQ: DKNG) technology company headquartered in Boston. As a regulated gaming company, you may be required to obtain a gaming license issued by the appropriate state agency as a condition of employment. Don’t worry, we’ll guide you through the process if this is relevant to your role.