Specialist, Paid Social

Journey Further Ltd.; Leeds; On-site; GBP 30,000 - 34,000; Full time

Job summary

An innovative agency is seeking a skilled Paid Social Manager to oversee dynamic campaigns across various platforms. This role involves optimizing budgets and audience targeting, analyzing performance data, and collaborating on cross-channel marketing efforts. The ideal candidate will have a passion for data, experience with platforms like Meta and TikTok, and a knack for building strong client relationships. Join a forward-thinking team that values diversity and inclusion, and where your insights will drive exciting creative concepts to life.

Qualifications

• At least three years of experience in Paid Social.
• Hands-on experience on platforms like Meta and TikTok.
• Proficiency in Excel/Google Sheets.

Responsibilities

• Oversee end-to-end management of campaigns.
• Analyse performance data to enhance campaign strategies.
• Manage client relationships and present reports.

Skills

Paid Social Management

Meta Advertising

TikTok Advertising

Data Analysis

Excel/Google Sheets

Client Relationship Management

A/B Testing

Creative Insight

Job description

What you will do

• Oversee end-to-end management of campaigns, ensuring alignment with client objectives and performance
  
• Manage campaigns across multiple platforms (e.g., Meta, TikTok, LinkedIn, Snapchat) and understand their unique features
  
• Optimise budgets, bids, and audience targeting based on performance data to improve efficiency and ROI
  
• Prepare and deliver detailed actionable reports, highlighting key metrics, successes, and areas for improvement
  
• Collaborate on cross-channel marketing efforts, ensuring paid social strategies complement broader campaigns
  
• Analyse performance data and apply findings to enhance campaign strategies
  
• Manage client relationships confidently, presenting reports and addressing queries with professionalism
  
• Design and execute A/B tests for ad creatives, placements, or audience segments to refine performance
  
• Identify opportunities for campaign growth, such as exploring new audiences or testing additional platforms
  
• Draft ad copy and coordinate with creative teams to ensure visuals align with campaign objectives
  
• Make creative recommendations and give creative insight to further enhance campaigns
  
• Live and breathe our company values: open, decisive, pioneering and together
  
  

Requirements

• You have at least three years of experience in Paid Social
  
• You have hands-on experience on platforms, including Meta and TikTok
  
• You have a passion for data and all things social
  
• You have proficiency in Excel/Google Sheets
  
• You understand the role Paid Social and creator content play in the wider social strategy
  
• You love building a rapport with people and have experience building productive relationships
  
• You have a natural eye for analysis
  
• You understand how to utilise new industry developments and technology
  
• You’re a confident communicator, always striving to surprise and delight your clients
  
• You’re self-motivated and ambitious with a positive "can-do" attitude
  
• You love staying on top of relevant news and trends, using this data to bring exciting creative concepts to life

Package

Salary will be dependent on location.

Leeds & Manchester- £30,000 - £34,000

London - £31,000 - £36,000

Diversity & Inclusion

Journey Further takes pride in creating an environment where everyone can be themselves. This starts with recruitment.

We pledge to make our roles as open as possible and to provide equal opportunities to everyone that is kind enough to give us their time. All recruitment decisions we take will be based solely on the positive skills and behaviours that applicants display and absolutely nothing else.

We do not discriminate based on any personal characteristic, we are a people first agency and we care about and celebrate individuals.

If something is important to you, it's important to us. If you have a particular need during the application process or during your time at Journey Further, please let us know.