SOCIAL MEDIA STRATEGY MANAGER ( STREETWEAR BRAND )

House of Fashion Associates Ltd; London; On-site; GBP 45,000 - 55,000; Full time

Job summary

A leading online streetwear brand in East London is seeking a passionate Social Media Strategy Manager to enhance their online presence. The successful candidate will drive innovative social media campaigns on platforms like Instagram and TikTok, manage a creative team, and engage with the streetwear community while achieving measurable performance targets.

Qualifications

• 5+ years experience managing social media for fashion or creative brands.
• 1+ years of experience managing a team.
• Strong understanding of trends in the social media landscape.

Responsibilities

• Design and implement social media strategies across platforms.
• Lead and manage social media campaigns with measurable objectives.
• Collaborate with creatives to ensure all outputs are aligned with brand tone.

Skills

Strategic thinking

Organizational skills

Social media expertise

Copywriting

Analytical skills

Tools

Excel

Google Sheets

Job description

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SOCIAL MEDIA STRATEGY MANAGER ( STREETWEAR BRAND ), London

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Client:

House of Fashion Associates Ltd

Location:

London, United Kingdom

Job Category:

Other

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EU work permit required:

Yes

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Job Reference:

7587f9466eb7

Job Views:

3

Posted:

02.06.2025

Expiry Date:

17.07.2025

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Job Description:

SOCIAL MEDIA STRATEGY MANAGER (ONLINE STREETWEAR BRAND )

EAST LONDON

4 DAYS A WEEK HEAD OFFICES BASED

UP TO £55K


Our client a successful and rapidly expanding online streetwear brand looking to recruit a fashion driven Social Media Strategy Manager to join their creative team in their studios in East London. The successful candidate will have 5 years experience with INSTAGRAM/ TIKTOK and have worked for a successful high growth fashion/ sports/ streetwear brand.



STRATEGIC : You are incredibly passionate about all areas of social, and feel excited by the prospect of developing key strategies to improve performance and see results!

ORGANISED: You are an innately organised individual who can confidently lead projects and team members to deliver on time and in full.

INNOVATOR : You are ready to be a key part of this growing team and have an impact on the continued elevation of all elements of the brand vision!

CRAZY ABOUT SOCIAL: You’re ahead of the curve across all things social with the ability to drive ground-breaking social campaigns that inspire and excite our growing community. A lover of all things social TIKTOK, INSTAGRAM




SCREENSHOT OF ROLE

● Design and own our social media strategy across all platforms, working closely with the Head of Marketing and Brand Manager to ensure both alignment and the impact of industry-leading campaigns are maximised across our social media channels, currently Instagram and TikTok.

● Conceptualise and implement groundbreaking, cut-through ideas for social-first campaigns that deeply resonate with our community.
● Plan and manage our social media calendar applying thorough detail to the execution of each marketing campaign, applying strategy and insights to every decision.
● Report, analyse and advise across performance, format, scheduling and audience to ensure the most effective approach to campaign optimisation.
● Results-driven with a focus on achieving and exceeding targets for enhanced reach, engagement and follower count.
● Effectively brief the creative content team to ensure they execute the strategy to the highest level.
● Build clear timelines and schedules that ensure channel requirements and deadlines are achieved.
● Ideate and execute impactful social media activations that engage with the community from ground-level guerilla marketing to giveaways and exclusive offers.
● Manage and approve all social media copy ensuring this is in line with the tone-of-voice and social strategy, and engages our community.
● Manage, develop and inspire your team - sharing knowledge, tools and best practices and helping the team achieve their best work independently and collectively.
● Build and maintain an understanding of industry trends to make informed recommendations on social marketing briefs.
● Stay attuned to industry trends, identifying new and emerging channel opportunities to grow the brand in key markets.

A GOOD FIT

● A love for the brand and understanding of our mission! and a passion for STREETWEAR APPAREL
● 4+ years of experience working in a similar role, growing and managing social platforms for highly creative brands TIK TOK/ INSTAGRAM
● 1+ years of experience managing a team, with demonstrable success
● Comprehensive knowledge of the social media landscape
● Strategic and analytical thinking, adept at translating numerical data into actionable insights and valuable learnings
● Able to ensure creative, formats and plans are optimised for platforms to drive scale and engagement
● Highly organised, self-sufficient with an ability to prioritise and drive multiple projects simultaneously
● A strong understanding of and experience managing multiple campaigns simultaneously
● Have proven copywriting ability and be able to take a brand tone of voice to produce and approve social copy for content calendars
● Experience developing and implementing effective processes and ways of working
● Excellent interpersonal and communication skills, both verbal and written
● Strong Excel/Google Sheets skills
● Based in London
● Eligible to work in the UK