Social Media Strategist

Zipabout; London; On-site; GBP 30,000 - 50,000; Full time

Job summary

Une entreprise dynamique recherche un Social Media Strategist pour renforcer sa présence en ligne et engager sa communauté. Vous serez responsable de la création de contenu, de la gestion des canaux et de l'optimisation des campagnes. Une bonne expérience dans la stratégie des médias sociaux et la capacité à travailler avec des marques de consommation sont essentielles.

Qualifications

• Expérience avérée en tant que stratège des médias sociaux ou rôle similaire.
• Solide compréhension des plateformes et outils de médias sociaux.
• Capacité à travailler de manière autonome et en équipe.

Responsibilities

• Développer et mettre en œuvre des stratégies de médias sociaux.
• Gérer les opérations quotidiennes des canaux de médias sociaux.
• Analyser les métriques des médias sociaux et générer des rapports.

Skills

Stratégie de médias sociaux

Création de contenu engageant

Analyse de métriques des médias sociaux

Communication écrite et verbale

Compétences analytiques et résolution de problèmes

Job description

Social network you want to login/join with:

• Develop and implement social media strategies to drive brand awareness, increase engagement, and generate leads.
• Create and curate engaging and shareable content across various social media platforms, including but not limited to Facebook, Twitter, Instagram, LinkedIn, and YouTube.
• Manage the day-to-day operations of our social media channels, including content scheduling, posting, and monitoring.
• Monitor social media trends, tools, and applications, and apply relevant insights to continually improve our social media presence.
• Analyse social media metrics and generate reports to measure the effectiveness of campaigns and make data-driven recommendations for optimization.
• Stay up-to-date with industry best practices, emerging platforms, and trends, and provide recommendations on how to leverage them for our brand.
• Engage with our online community, respond to comments and inquiries in a timely and professional manner.
• Collaborate with the team to align social media efforts with broader strategies and campaigns.
• Stay informed about our industry and competitors, and identify opportunities to differentiate our brand through social media.

Vital experience

Please don't try and blag these or tell us you will pick them up quickly - we don't have time to teach the following!

• Proven work experience as a Social Media Strategist or similar role.
• Sound experience of working with consumer brands
• Experience of building up a social media following from scratch is highly advantageous
• Solid understanding of social media platforms, tools, and analytics.
• Demonstrated experience in developing and implementing successful social media campaigns.
• Proficient in using social media management and scheduling tools.
• Excellent written and verbal communication skills.
• Strong analytical and problem-solving abilities.
• Ability to work independently and collaboratively in a team environment.
• Familiarity with graphic design and video editing tools is a plus.