Social Media Producer - Women's

Manchester City; Manchester; Hybrid; GBP 30,000 - 52,000; Full time

Benefits offered by this job

Private healthcare

Dental cover

Pension scheme

Life assurance

Health Cash Plan

Breakfast & lunch on-site

Stadium tours

Job summary

Manchester City Women is seeking a content-focused producer to shape social storytelling across Instagram, TikTok, Facebook, X and emerging channels. You will craft distinctive, platform-first content that blends football action with player personalities and fan moments, building stronger connections with existing supporters and attracting new audiences.

Based in Manchester with a hybrid working pattern, you will film and edit from concept to publication, work closely with the Women’s Marketing

Qualifications

• Experience taking engaging social media content from concept through filming and editing to publication and community engagement.
• Clear understanding of platform insights for Instagram, TikTok, Facebook and X, with ability to improve performance.
• Creative storytelling and copywriting skills, with strong editorial judgment and understanding of media law.

Responsibilities

• Develop platform-first content for Instagram, TikTok, Facebook, X and emerging channels.
• Collaborate with the Social Media Manager and Marketing teams to align content with brand and goals.
• Manage end-to-end production from concept to publication, including live match coverage and community engagement.

Skills

Social media strategy

Video editing

Photography

Copywriting

Media law knowledge

Football knowledge

Tools

Video editing

Analytics tools

Job description

Based in Manchester with a hybrid working pattern, this new full-time permanent role offers the opportunity to shape how Manchester City Women connects with Fans and reaches new audiences. Dedicated to the women’s team, you will create distinctive, platform-first content that brings football, player personalities and the matchday experience to life, including coverage at home and away matches.

Who We Are

Manchester City Women is a team driven by ambition, belief and a desire to keep pushing the game forward. Founded in 1988 and relaunched in 2014, we have grown into a consistent force in the women’s game, competing at the highest level in the UK and Europe. Progress, performance and pride sit at the heart of everything we do. With Mancunian roots and a global outlook, we are shaped by our Fans and driven by a long-term vision, from developing future talent to supporting the communities we call home. Together, we are building what comes next, the City way.

Within our Media team, this role will spend meaningful time embedded with Manchester City Women and work closely with the Women’s Marketing team. Together, we create content that grows audiences, strengthens fan connection, supports match attendance and wider commercial goals, and maintains high editorial and brand standards.

The Role

Dedicated to Manchester City Women, you will build trusted working relationships with players and staff so content feels natural and distinctive. By balancing football coverage with personality-led, lifestyle and fan-focused storytelling, you will help existing supporters feel closer to the team and introduce it to new audiences.

You will take content from concept and filming through editing, approval, publishing and community engagement across Instagram, TikTok, Facebook, X and emerging channels. From training and behind-the-scenes moments to live updates and key football action, you will also showcase the atmosphere, community and entertainment at the Joie Stadium, Etihad Stadium and away fixtures. The role includes working at home and away matches, including evenings and weekends as required.

Working collaboratively with the Social Media Manager, fellow producers, the Content Lead and the Women’s Marketing team, you will develop joined-up content plans and bring the evolved Manchester City Women brand to life. You will use audience insight and performance data to improve content, identify emerging trends and maintain accuracy, editorial judgement and brand consistency across day-to-day publishing and community engagement.

What You’ll Bring

• Experience taking engaging social media content from concept through filming and editing to publication and community engagement.
• Clear understanding of Instagram, TikTok, Facebook and X, with the ability to use platform insight and analytics to improve performance.
• Skilled in vertical video editing, photography and social media production.
• Creative storytelling and copywriting skills, supported by clear editorial judgement and an understanding of media law.
• Knowledge of women’s football and its evolving audiences, with an interest in lifestyle, entertainment and popular culture.
• Ability to build trusted working relationships and collaborate effectively, with availability for home and away matches, including evenings and weekends as required.

Why Choose Us

Working at Manchester City Women means being supported to do your best, with the flexibility and encouragement to look after your wellbeing. We are committed to helping our people learn, grow and thrive in a culture built on collaboration, openness and hard work.

As part of our team, you will receive 26 days’ annual leave plus a day off for your birthday, private healthcare and dental cover, and an annual discretionary bonus. You will also have access to a Health Cash Plan, Employee Assistance Programme with 24/7 GP support, and a company pension and life assurance.

Manchester-based employees also benefit from free on-site parking, complimentary breakfast and lunch, and access to a range of sports and leisure clubs.

You can enjoy a range of additional benefits, including cycle to work, Give As You Earn, discounted match tickets, savings in the City Store, a free City+ subscription, stadium tour discounts, and wider retail and lifestyle offers.

Equal Opportunities

City Football Group promotes equal opportunities in employment and we positively welcome applications from all candidates regardless of age, disability, gender reassignment, marriage and civil partnership, pregnancy and maternity, race, religion or belief, sex and sexual orientation.

We will screen all applicants and select candidates whose skills and experience seem to meet our needs. We will carefully consider your application during the initial screening and will contact you only if you are selected for an interview. If you require reasonable adjustments or any support throughout the process, please contact [e-mail] and we will be happy to help.

All CFG recruitment communications originate from @cityfootball.com email addresses. If you receive communications from Gmail, Outlook.com or other personal email services claiming to represent CFG, please verify with the hiring team. Employment is subject to the provision of proof of eligibility to work in the UK.

Due to our safeguarding promise, all UK-based CFG roles will be subject to a DBS check upon commencing employment with us. This will be either a basic, standard or enhanced check depending on the job role and responsibilities.