Social Media Producer

Up Closets of Charleston; London; On-site; GBP 30,000 - 60,000; Full time

Job summary

Join a forward-thinking company focused on transforming healthcare through innovative digital solutions. As a Social Media Producer, you will lead the charge in creating impactful content that resonates with our audience and supports our mission of promoting healthy living. Collaborate with a talented team to produce engaging social media content, manage community relationships, and analyze trends to enhance our online presence. This role offers the chance to make a real difference in people's lives while working in a dynamic and supportive environment that values creativity and personal growth. If you're passionate about social media and want to be part of a mission-driven team, this opportunity is for you.

Benefits

Employee options program

Monthly wellness allowance

Yearly personal development budget

25 days holiday + bank holidays

Enhanced parental leave policy

Fun office with regular socials

Company MacBook

Qualifications

• 4+ years in social media, content creation, or advertising roles.
• Proven experience in building online communities and engaging content.

Responsibilities

• Produce engaging social-first content for various platforms.
• Manage social media scheduling and engage with influencers.

Skills

Social Media Management

Content Creation

Community Building

Creative Thinking

Organizational Skills

Understanding of Social Media Trends

Education

Bachelor's Degree in Marketing, Communications, or related field

Tools

Figma

Capcut

Adobe Premiere

Job description

We’re making good health last life a lifetime

More than 1 billion people globally live with obesity — a major leading indicator of many preventable chronic diseases such as diabetes and heart disease.

Eucalyptus is the company behind “Juniper”, one of the world’s largest weight management programs combining GLP-1 medication with a tailored nutrition and exercise programme, supported by our multidisciplinary care team of prescribers, health coaches, dietitians, nurses and pharmacists.

Our published clinical research demonstrates that our combined approach to weight management and lifestyle change means that our patients are 4x as likely to lose significant weight through their course of treatment with Juniper.

Since launching, we’ve grown fast to support millions of patients. In 2024 alone…

• In the UK we grew from 5,000 to ~30,000 patients, received selective NICE endorsement for our holistic approach to obesity management, and grew our team from 45 to 165.
• Globally, grew revenue by >120% YoY, while reducing cash burned by 90% YoY and grew our valuation to >$500M USD, with over $100M USD raised from global investors such as BOND, NewView, Blackbird and Airtree - early backers of companies like Canva, Stripe and AirBnb.

What’s next?

Since reaching over 60,000 patients globally through our weight management program, our goal in 2025 is to extend access to our core treatment program to over 100,000 patients, whilst launching into new conditions, demographics and geographies as we move towards our vision of creating a preventative healthcare ecosystem.

We’re going to build the world’s largest international digital healthcare company. This will be really hard to do, but very rewarding and possibly, the adventure of a lifetime with some of the best operators you will ever work with. If that gets you excited, let’s talk.

About the role (What you'll be doing)

As the Social Media Producer, you’ll be leading the production of, and managing our social media channels to make topics like weight loss less daunting for our members. This is a unique opportunity to talk to those who’s lives we’ve changed daily and work closely with a talented, tight-knit creative team. We’re looking for an empathetic team member who thrives on a bias to action approach to their work.

• Produce and create social-first content for our social channels end to end; from ideation to shoots and execution (Youtube, Meta, Tiktok)
• Collaborate with the Creative Operations Manager to own our capabilities for social media, building systems to bring content to life quickly and efficiently
• Collaborate with a team of art directors, copywriters and video editors to grow our online following and turn our social channels into media platforms in their own right
• Manage the scheduling of our organic social media channels
• Engage with and nurture our relationship with KOL, influencers and Juniper patients, ensuring they become genuine brand advocates
• Obsess over insights, from patient stories to performance data to social trends, and find creative ways to turn them into engaging content that builds our audiences
• Experiment with new formats and explore new content opportunities, partnerships and platforms to drive outsized returns in engagement and community
• Manage multiple projects while meeting deadlines and maintaining high-quality output

This role reports directly into our Creative Operations Manager.

About you (Who are we looking for)

• 4+ years experience in either a creative advertising, production, social media or content creation role
• Experience and proven results in building strong online communities across multiple social media channels
• Strong understanding of social media trends and formats, alongside new channels.
• Experience in creating content in platforms such as Figma, Capcut, Adobe Premiere
• Strong understanding of organic and paid social content best practices
• Creative mindset with the ability to think outside the box and bring fresh ideas
• Ability to work both independently and collaboratively within a team
• Strong organisational and time management skills
• Leverage our in-house creative team and content producers to execute content series that grow our online following and turn our social channels into media platforms in their own right

So, why join Eucalyptus?

• Make real impact, fast- We build in the open together, which helps us learn and iterate more quickly so we can deliver high quality outcomes faster than anyone else. Helping impact patients lives for the better from the moment you join Eucalyptus.
• You’ll be supported to accelerate your career- Regular feedback alongside our bi-annual performance reviews, a professional development budget & leave help ensure you have the support you need to level up. We’re committed to helping every Eucalypt reach their full potential.
• You’ll work with others who are incredibly passionate about what they do- Our talent bar is high and our work ethic is strong. You’ll get to stretch yourself every day, be given autonomy to tackle interesting problems, and work amongst people who care deeply about our patients.
• We also offer a range of benefits including
  • Your own stake in the business with our employee options program
  • A monthly wellness allowance, for you to spend on whatever wellness means to you
  • A yearly personal development budget and 3 extra days of leave to continuously up-skill yourself
  • 25 days holiday + bank holidays with an enhanced parental leave policy
  • A fun office with regular socials including after school sport, clubs, cycle kick offs and seasonal parties
  • Your own MacBook and more!

At Eucalyptus, we value individuals from all backgrounds, experiences, and perspectives, and we embrace the unique qualities each person brings. When you apply, please let us know of any reasonable adjustments you may need during the interview process.