Social Media Marketing Specialist

JR United Kingdom; Basingstoke; On-site; GBP 30,000 - 50,000; Full time

Job summary

A leading company in the creative sector seeks a full-time Social Media Specialist. As a vital member of the marketing team, you will oversee the brand's social media presence, crafting compelling content and executing strategies to engage and grow the online community. The role requires at least three years of relevant experience, and a keen eye for trends and storytelling.

Qualifications

• 3+ years of social media management experience.
• Demonstrable success in community growth initiatives.
• Expertise in various social platforms with over 100k followers.

Responsibilities

• Develop and execute a comprehensive social strategy.
• Plan and manage all social media posts and communications.
• Report on key performance metrics and insights.

Skills

Social media strategy

Content creation

Community management

Collaboration with brands

Engagement metrics analysis

Basic SEO

Visual storytelling

Trend forecasting

Paid media activity

Job description

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Client:

Abigail Ahern

Location:

Job Category:

Other

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EU work permit required:

Yes

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Job Views:

2

Posted:

06.06.2025

Expiry Date:

21.07.2025

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Job Description:

Abigail Ahern is looking for a new full time Social Media Specialist to join their interiors-obsessed team. A key member of our marketing team, you’ll be responsible for developing, monitoring and guiding the brand’s presence in all current (and future) social media platforms. The ideal candidate will have proven experience with social strategy, a savvy background in content creation that engages and converts, as well as building passionate online communities.

Key Responsibilities include:

• Develop and execute a comprehensive social strategy.
• Plan, schedule and manage all social media posts and social communications.
• Develop, nurture and grow the Abigail Ahern community.
• Drive collaborations with like-minded brands, brand friends and influencers.
• Plan and execute social-first photoshoots to create captivating digital assets for use across organic and paid marketing channels.
• Create compelling of-the-moment on-brand social content that engages and converts.
• Work with the wider team to ensure brand, campaign and product messaging is accurate and consistent across all social communications.
• Work closely with the Head of Marketing to deliver a best-in-class integrated digital marketing strategy.
• Collaborate with the Paid Social Media Manager, providing assets, insights and recommendations.
• Report on key performance metrics, providing actionable insights and growth plans to boost engagement, followers, reach and exceed revenue targets.
• Be risk-aware, carry out due diligence & ensure communications are always handled appropriately and sensitively.
• Stay up to date on the latest in social media trends, algorithms, and platform advancements.
• 3 years + social media management experience in DTC brands.
• Demonstrable experience of social media strategy & successful community growth initiatives
• Experience developing social platforms with followers in excess of 100k+ followers
• An expert in all things Instagram, Meta, Pinterest, TikTok, Youtube, with scope to explore new channels.
• Retouching, basic video editing & digital asset management experience.
• Highly creative, with a very strong visual eye for visual storytelling and trend forecasting.
• Strong attention to detail
• Excellent written and communication skills
• Basic SEO
• Experience running paid social media ad activity.
• Creative / Homeware / Interiors brand experience