Social Media Manager - Personal Brand

TieTalent; London; Remote; GBP 100,000 - 125,000; Part time

Job summary

A growing influencer brand is seeking a part-time Social Media Manager to develop and implement viral content strategies across platforms like TikTok and Instagram. The ideal candidate will have over 2 years of relevant experience, a proven record of audience growth, and a portfolio showcasing successful campaigns. This remote position offers flexible hours and a pay range of £16 – £21 per hour, with the potential for a full-time role based on performance.

Qualifications

• Minimum 2+ years of experience managing and growing social media accounts.
• Portfolio of at least three accounts with specific performance metrics.
• In-depth understanding of TikTok, Instagram, YouTube Shorts, and Facebook.

Responsibilities

• Organise and post short-form video content across platforms.
• Analyse weekly performance data and report on content performance.
• Track emerging trends and identify opportunities for growth.

Skills

Social Media Management

Trend Analysis

Content Optimization

Data Analysis

Job description

About

Social Media Manager - Personal Brand Remote | Part-Time | Fixed-Term Contract with path to Full-Time salary Join a rapidly growing female influencer brand as our Social Media Manager and help shape viral content strategies across TikTok, Instagram, YouTube, and Facebook. This isn't just about basic posting, you'll be part of strategic process behind trend identification, audience growth, and content optimisation that drives real results. We need someone who stays ahead of trends and can adapt quickly to different styles and audiences. If you are both data-driven and creatively confident, this is a great opportunity to build something long-term with a successful creator. The Opportunity This is a skilled, senior-level role in a small team where you will work directly with a successful creator. You will have creative freedom to test new approaches and play a key role in shaping our social media presence and strategy. If you know how to spot tomorrow's trends today and have a proven track record of turning creative ideas into measurable growth, this is the role for you. Responsibilities Content Management: Organise and post short-form video content across TikTok, Instagram Reels, YouTube Shorts, and Facebook. Manage licensed music and handle manual posting when required. Own and manage a content calendar and maintain an organised content library. Analytics & Optimisation: Analyse weekly performance data, reporting on top-performing content and areas for improvement. Check and optimise links-in-bio and funnels to improve engagement and conversions. Strategy & Community: Track emerging trends and identify opportunities for growth. Write and maintain clear SOPs for efficient posting workflows. Moderate comments, highlight valuable feedback, and support audience engagement. Contribute new ideas and strategic input to shape campaigns and content direction. What We Are Looking For: Minimum 2+ years of experience managing and growing social media accounts with demonstrated, measurable success (follower growth, engagement improvement, or viral content performance). Portfolio Required: Provide links to at least three accounts you have managed or grown, including specific performance metrics (growth percentages, engagement rates, notable viral posts you created). Platform Expertise: In-depth understanding of TikTok, Instagram, YouTube Shorts, and Facebook, including recent algorithm updates and proven content optimisation strategies. Trend Mastery: Proven track record of spotting and leveraging trends early, creating content that captures attention before the market becomes saturated. Data-driven Strategy: Skilled at using analytics tools to track performance and translate insights into practical strategy adjustments that improve reach and engagement. Nice to Have: Experience writing SOPs and streamlining posting workflows. Familiarity with analytics dashboards and A/B testing. Ability to repurpose content efficiently across platforms. Contract and Pay: Fully remote role with flexible hours. 3-month fixed-term contract with the opportunity to transition into a permanent role based on performance. Part-time: 20 – 25 hours per week during the initial contract. £16 – £21 per hour – final pay within this range will reflect depth of experience and ability to drive measurable growth across multiple social platforms. Potential to transition into a full-time, permanent salaried role (£32,000 – £42,000/year) if strong results are delivered and you are a good fit with the team. To Apply Apply with your CV initially and we will be in touch by email. We will require you to provide: Portfolio links to at least three accounts you have managed with specific growth metrics. A short case study (2 – 3 sentences) of your most successful campaign or growth strategy. A brief summary of your platform expertise across TikTok, Instagram, YouTube Shorts, and Facebook. Note: Applications without a portfolio and specific examples of results will not be reviewed. We are excited to find the right person to join our team and help shape the future of this brand. If you are ready to bring your creativity and expertise to a fast-growing personal brand, we look forward to hearing from you

Nice-to-have skills

• Facebook
• London, England, United Kingdom
  
  

Work experience

• Social Media
  
  

Languages

• English