Social Media Manager (all genders)

zooplus AG; London; Hybrid; GBP 30,000 - 45,000; Full time

Job summary

A leading online pet platform in London seeks a Social Media Manager to enhance its digital presence. The ideal candidate will support social media strategy, develop influencer marketing initiatives, and create engaging content across channels. A hybrid work setup is offered with opportunities for personal development.

Benefits

20% discount in our zooplus shop

Internal and external training

Team events

Qualifications

• 2-3 years' experience in Social Media or Online/Influencer Marketing.
• Native English speaker with a strong understanding of local culture.
• Proficient in social media platforms and multi-social posting programs.

Responsibilities

• Support Social Media Teamlead in managing social media strategy.
• Develop and implement influencer marketing strategies.
• Create engaging social media content aligned with business goals.

Skills

Social Media

Influencer Content

Online Storytelling

Analytical Skills

Education

University degree in Economics, Marketing, Digital Media, Communications

Tools

Microsoft Office

Adobe Suites

Job description

More than 20 years ago, zooplus was one of the first to bring the pet category into the world of eCommerce. Today, we stand strong as Europe’s leading online pet platform, delivering moments of happiness to more than 9 million pet parents each year.

We're on a mission to create joy for pets and their parents, driven by our core values of Care, Courage, Openness, and Simplicity. At the heart of everything we do, they inspire us to grow, raise the bar for our customers and fuel a pet-first business.

Job Description

• Support the Social Media Teamlead in creating, planning, and managing zooplus' social media strategy across all channels, including content creation and campaign execution.
• Develop and implement a comprehensive influencer marketing strategy, including identifying opportunities, managing campaigns, and nurturing long-term relationships with key influencers.
• Monitor social media trends and technical developments to maintain zooplus' industry-leading position in online marketing through innovative storytelling and content.
• Create engaging social media content that reflects business goals, working closely with Content Marketing, Campaign Management, Vendor Management, and Own Brands teams.
• Generate monthly reports on social media and influencer marketing performance, monitor KPIs, and track brand reputation across all channels.
• Ensure brand consistency in copy through tone, voice, and terminology across all countries, while actively steering Own Brand/Supplier bookings.
• Drive team competence in Meta, Youtube, Pinterest, and TikTok to develop and improve channel strategies.

Qualifications

• 2-3 years' experience in Social Media or Online/Influencer Marketing, including TikTok/Tiktok Shop
• University degree in Economics, Marketing, Digital Media, Communications or related fields
• Strong sense for Social Media & Influencer Content, Online Storytelling, and analytical skills
• Proven experience creating engaging content for various social media platforms
• Proficient in social media platforms and multi-social posting programs
• Native English speaker, with strong understanding of local culture
• Strong computer skills using Microsoft Office and Adobe Suites

Additional Information

Additional Information:
With more than 1,000 passionate professionals located across 6 European offices, we believe our success comes from working together and leveraging our international strengths. Expect a hybrid work setup: 60% in-office, 40% remote, collaborating with colleagues across locations.

Our benefits:
20% discount in our zooplus shop
Internal and external training
Team events
#LI-Hybrid
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zooplus is committed to equal opportunity. We value and embrace diversity and inclusion of all Team Members.