Social Media Manager

Ryan Donnelly Automotive; Portglenone; On-site; GBP 25,000 - 35,000; Part time

Job summary

A prestigious car dealership is looking for a part-time Social Media Manager to elevate their online presence. The ideal candidate will have strong visual communication skills and experience in creating dynamic social media content, specifically in the automotive sector. This role provides an opportunity to work in a high-performance environment and offer autonomy in digital strategy development.

Benefits

Flexible part-time hours

Staff discount

Performance-based bonus

Opportunity to grow with the company

Qualifications

• 2 years' experience managing business social media accounts.
• Strong portfolio of photography, video, and social media content.
• Excellent written and visual communication skills.

Responsibilities

• Develop and lead engaging, data-driven social media strategies.
• Photograph and film new car stock for high-impact content.
• Monitor performance and deliver bi-weekly reports.

Skills

Photography

Video Editing

Social Media Strategy

Content Creation

Communication

Tools

Canva

CapCut

InShot

Meta Business Suite

Google Analytics

Job description

1 day ago Be among the first 25 applicants

Direct message the job poster from Ryan Donnelly Automotive

Ryan Donnelly Automotive is a prestige, performance, and classic car dealership based in Portglenone. Founded in 2020, Operating from our premium indoor showroom, we’re now looking to shift gears and build a stronger online presence.

We’re hiring a creative, results-driven Social Media Manager to lead our digital marketing efforts and grow our brand across all platforms. If you love content, cars, and bringing fresh ideas to the table — this is your role.

Key Responsibilities

Develop and lead engaging, data-driven social media strategies tailored to our business.

Photograph and film new car stock — delivering clean, exciting, high-impact content.

Manage the day-to-day operations of our channels: Instagram, Facebook, YouTube, LinkedIn (and others).

Adapt content across platforms: short-form reels, long-form videos, posts, stories, and more.

Plan, schedule, and publish consistent content using relevant tools.

Design or outsource multimedia content (graphics, reels, thumbnails, etc.).

Monitor performance and deliver bi-weekly reports to senior management.

Research audience behaviour, platform trends, and competitor activity.

Set and track goals to grow engagement, reach, and lead generation.

Recommend strategies and improvements based on performance insights.

Qualifications & Tools

We’re looking for someone with a mix of creative flair, strategic thinking, and hands-on experience. To thrive in this role, you should have:

Key Qualifications

Minimum 2 years’ experience managing business social media accounts.

Strong portfolio of photography, video, and social media content.

Proven ability to grow social channels, increase engagement, and deliver results.

Experience developing and executing social media strategies across multiple platforms.

Excellent written and visual communication skills with a sharp eye for detail.

A self-starter mindset — confident bringing ideas forward and leading initiatives.

A passion for cars, automotive culture, or luxury lifestyle content (preferred but not essential).

Content Creation & Design

Canva (must-have for quick design work)

CapCut / InShot (for editing reels and short-form content)

VSCO / Snapseed (for clean photo edits)

Scheduling & Management

Later, Buffer, or Meta Business Suite (for planning and scheduling content)

Creator Studio (for Facebook & Instagram posting and insights)

Analytics & Reporting

Meta Insights (FB/IG)

Google Analytics (website traffic via social)

Bonus if you have:

Experience with paid ad campaigns on Facebook or Instagram

SEO knowledge for YouTube and social bios

CRM experience or interest in lead generation integration (e.g. HubSpot, Zoho)

Drone or advanced videography skills to showcase our premium stock

What We Offer

Flexible part-time hours (schedule to suit the right candidate)

Staff discount and performance-based bonus

Autonomy to lead your own social strategy and be a key part of our growth

A high-performance, hands-on environment surrounded by some of the UK’s finest cars

Opportunity to grow with the company as we expand our digital footprint

Ready to Apply?

We’re not just hiring a content poster — we’re looking for a brand builder, a storyteller, and a creative leader. If you’re passionate about digital content and want to bring a dynamic car dealership to life online, apply now and help drive Donnelly Automotive into the digital fast lane.

Salary: Competitive + Target-Based Bonus (discussed at interview)

Seniority level

• Seniority level

  Entry level

Employment type

• Employment type

  Part-time

Job function

• Job function

  Marketing and Sales

• Industries

  Retail Motor Vehicles

Referrals increase your chances of interviewing at Ryan Donnelly Automotive by 2x

Sign in to set job alerts for “Social Media Manager” roles.

Volunteer role: Social Media Lead for North Coast Humanists

Northern Ireland, United Kingdom 1 week ago

Cookstown, Northern Ireland, United Kingdom 1 week ago

Cookstown, Northern Ireland, United Kingdom 1 month ago

Cookstown, Northern Ireland, United Kingdom 1 hour ago

Antrim, Northern Ireland, United Kingdom 1 month ago

Northern Ireland, United Kingdom 3 weeks ago

Industrial Supply Specialist (Entry Level, all genders)

Ballymena, Northern Ireland, United Kingdom 3 months ago

We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.