Social Media Manager

WEBRECRUIT; London; On-site; GBP 41,000; Full time

Job summary

A unique humanitarian organization is seeking a Social Media Manager to enhance their mission through effective digital communication. In this role, you will develop strategies that engage the community and boost fundraising efforts. You'll leverage your expertise in social media to create impactful content and ensure brand alignment across channels while leading a team of freelancers during critical appeal launches.

Benefits

Flexible working hours

25 days' annual leave, rising with length of service

3% employers’ pension contribution, rising to 8% post probation

HealthCare Cash Plan

Wellbeing support

Discounted access to health club providers

Season ticket loan

Cycle-to-work & Car scheme

Qualifications

• Proven experience managing organic social media.
• Experience creating digital content including video and design assets.
• In-depth knowledge of social media trends and platform developments.

Responsibilities

• Lead organic social media strategy to support fundraising.
• Plan, create, and manage compelling social content across multiple platforms.
• Produce social media analytics reports and optimize future campaigns.

Skills

Social Media Management

Content Creation

Community Engagement

Data Interpretation

Video Production

Job description

Social Media Manager

London

The Organisation

Our client is a unique membership organisation.

When large-scale catastrophes strike countries that lack the resources to respond, they bring members together to raise funds quickly and efficiently. In times of crisis, their mission is to save, protect, and rebuild lives through effective humanitarian action.

Working as one, they coordinate the UK public’s response to overseas catastrophes. They raise the alarm with the UK public and make donating as easy as possible, with most funds raised within the first two weeks of an appeal.

Theyare now looking for a Social Media Manager to join them on a full-time basis for a two year fixed term contract, working 35 hours per week.

The Benefits

- Salary of £40,560 per annum

- Flexible working hours (outside of an appeal)

- 25 days' annual leave, rising with length of service (3 years: 27 days. 5 years: 30 days)

- 3% employers’ pension contribution, rising to 8% post probation

- HealthCare Cash Plan, providing an array of health services (~£1,660 cash value, per year)

- Wellbeing support

- Discounted access to various health club providers (via Gympass)

- Discounts schemes for various retailers and businesses

- Discounted tickets for events, via Tickets for Good

- Season ticket loan (post probation)

- Financial hardship loan (post probation)

- Cycle-to-work & Car scheme (post probation)

This is a rewarding opportunity for a social media professional with video content and design creation experience to join our client’s humanitarian organisation and make a real impact.

By harnessing your unique skillset, you’ll have the chance to deliver powerful content that drives engagement and supports life-saving humanitarian efforts.

What’s more, you will have the chance to build valuable connections with top charities, influencers, and media, boosting your profile and opening doors in digital communications.

The Role

As a Social Media Manager, you will lead our client’s organic social media strategy to support fundraising, raise awareness and communicate their mission across multiple platforms.

Specifically, you will plan, create and manage compelling social content that aligns with their brand and messaging throughout the year, including high-intensity activity during appeal periods.

You’ll lead social media content creation, community engagement and influencer collaboration activities, working with colleagues, agencies and member charities to create timely, accurate and impactful communications.

Additionally, you will:

- Manage and support a team of freelancers or secondees during appeal launches

- Liaise with member charities to align messaging and collaborate on content

- Produce social media analytics reports and use insights to optimise future campaigns

- Stay up to date with trends and emerging platform opportunities

About You

To be considered as a Social Media Manager, you will need:

- Proven experience managing organic social media

- Experience creating digital content including video and design assets

- In-depth knowledge of social media trends and platform developments

- Experience advising senior stakeholders on social media

- A good understanding of fundraising content in the humanitarian sector

- An understanding of GDPR, safeguarding and ethical storytelling practices

- The ability to interpret social media analytics and translate data into strategy

The closing date for this role is 21st July 2025.

Other organisations may call this role Digital Marketing Manager, Social Media Lead, Digital Content Manager, Social Engagement Manager, Online Content Manager, or Social Media and Community Manager.

Webrecruit and the our clients are equal opportunities employers, value diversity and are strongly committed to providing equal employment opportunities for all employees and all applicants for employment. Equal opportunities are the only acceptable way to conduct business and we believe that the more inclusive our environments are, the better our work will be.

So, if you want to join our client as a Social Media Manager, please apply via the button shown. This vacancy is being advertised by Webrecruit. The services advertised by Webrecruit are those of an Employment Agency.