Social Media Manager

The Black Penny; London; On-site; GBP 100,000 - 125,000; Full time

Job description

We are looking for an experienced Freelance Social Media Manager to elevate our online presence and drive engagement across multiple platforms. This role is ideal for a freelancer or agency with a strong background in hospitality, food, and beverage marketing, who can craft compelling content and implement effective social media strategies.

Key Responsibilities:

1. Develop & Execute Strategy: Create a dynamic social media strategy aligned with our brand identity and business goals.
2. Content Creation: Produce high-quality, engaging content (visual and written) tailored to each platform, showcasing our food, beverages, and hospitality experience.
3. Community Management: Grow and manage our social media presence, engaging with followers and maintaining a consistent brand voice.
4. Performance Tracking: Analyse social media metrics, generate reports, and provide insights for continuous improvement.
5. Industry Trends: Stay updated on food, beverage, and hospitality trends, leveraging them to enhance our content strategy.

Requirements:

1. Proven experience managing social media for hospitality, food, or beverage brands preferred.
2. Strong content creation skills, including graphic design, video editing, and copywriting.
3. Proficiency in social media management tools and analytics platforms.
4. Ability to work independently and develop a strategic approach to social media growth.

Offer & Application:

We are open to proposals within the budget range of £1,000 – £1,500, depending on the scope of services offered. If you’re interested, please submit:

1. Your proposal outlining your approach.
2. Portfolio showcasing relevant work.
3. A brief strategy outline tailored to our brand.

Experience: Required
Languages: English – Advanced
Employment: Full-time
Salary: £1,000 – £1,500 monthly

About The Black Penny:

The Black Penny is a Coffee House & Kitchen with three branches located in Covent Garden, Sloane Square and Southbank. Our adventure began in 2014 and it is going stronger and more excited with each new branch opening in London.