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Social Media Manager

GAUCHO

London

On-site

GBP 35,000 - 50,000

Full time

30+ days ago

Job summary

A leading company in the hospitality sector is searching for a passionate Social Media Manager to enhance engagement across their social media channels. This role is crucial for the marketing department, focusing on content creation and strategic management while leading a small team. The ideal candidate will excel in creating innovative content and maintain a keen understanding of industry trends.

Benefits

50% off food bill at Gaucho restaurants
Referral and Length of Service Bonuses
Incentive and reward schemes
Cycle to work schemes
Discounted gym membership
Career Development and Training Programs
Training provided by Gaucho L.A.B
28 paid annual holidays + options to purchase additional days

Qualifications

  • Experience in social media management within the hospitality sector is required.
  • Must have cross-platform knowledge focusing on Instagram, Facebook, and TikTok.

Responsibilities

  • Manage and create content for all social media platforms.
  • Lead the junior social exec and strategize deliverables.
  • Conduct community management and monthly reporting on all accounts.
  • Develop a full social media strategy and ensure compliance with brand standards.

Skills

Social Media Management
Content Creation
Community Management
Brand Strategy
Competitor Research

Job description

Social network you want to login/join with:

We are excited to be searching for a
Social Media Manager to join the Marketing department at Gaucho. A linchpin in
the team and with a pure passion for luxury hospitality, the role will drive
engagement across all our social media channels for the 20 restaurants in our
UK estate. We are looking for cross-platform knowledge and expertise, focussing
primarily on Instagram, Facebook and TikTok. Bringing vibes is essential. The
role has one direct report.

Key Responsibilities of the Social Media
Manager

  • Management
    and content creation on all social media platforms as well as any new
    brands in the future
  • Management
    of the junior social exec, instructing on deliverables and strategy
  • Daily
    community management of all platforms and monthly reporting of all social
    media accounts
  • Curation
    and execution of a full social media strategy and ensuring all activity
    sits comfortably and correctly with each brand
  • Structuring
    a coherent plan around paid social across all platforms
  • Ensure
    KPIs of the business are met and monthly reporting of all social media
    accounts
  • Continual
    competitor research to ensure the Gaucho brand is best in class among
    restaurants
  • Attend
    key events to capture content and ensure that they are posted in a timely
    manner
  • Attend
    brand events to capture content – this will often take place on evenings
    and at weekends
  • Working
    with the design team to compile inventive and innovative social media
    content and discovering new ways to interact with our guests and entice
    new clientele
  • Engagement
    with restaurant general managers to gather content directly from our sites
    to post topical content
  • Leading
    with a mature and precise tone of voice across all account

Benefits and Training:

  • 50% off your food
    bill at all Gaucho restaurants
  • Referral and Length
    of Service Bonuses
  • Incentive and
    reward schemes
  • Cycle to work
    schemes and discounted gym membership
  • Career Development
    and Training Programs
  • Training provided
    by the Gaucho L.A.B
  • 28 paid annual
    holidays + options to purchase additional days

**This role is required 5 days a
week in Gaucho Head Office in Oxford Circus, London & you must have experience of social media management within hospitality**

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