Social Media Manager

JR United Kingdom; Cardiff; On-site; GBP 38,000 - 45,000; Full time

Job summary

A leading company in Cardiff is seeking an experienced Social Media Manager to enhance their multi-platform social media presence. This full-time, office-based role involves driving performance and engaging audiences through innovative strategies. The ideal candidate will have expertise in paid social campaigns, content creation, and community growth, with a strong analytical mindset to track campaign performance. Join a dynamic team that values creativity and ownership in social media strategy.

Benefits

Two weeks paid Christmas Shutdown

Birthday and work anniversary off

Flexible hours

Free city centre parking space

Enhanced Parental & Sick Leave

Healthcare and Dental plan

Qualifications

• Demonstrated success in managing paid social media campaigns.
• Experienced in design and video editing tools.

Responsibilities

• Plan and optimise advanced paid social campaigns.
• Develop and grow social media presence.
• Create and manage a strategic content calendar.

Skills

Community Growth

Engagement

Analytical Mindset

Leadership

Education

Certifications in Digital Marketing

Tools

Meta Ads Manager

LinkedIn Campaign Manager

Canva

Adobe Creative Suite

Job description

Social network you want to login/join with:

Citrus Recruit are excited to be recruiting for an experienced Social Media Manager, a brand-new role within our growing client.

Are you a creative strategist with a proven track record in paid social campaigns, content creation, and community growth? We're looking for a dynamic Social Media Manager to take the lead on multi-platform social media presence—driving performance, engaging audiences, and elevating the brands’ online identity.

You'll bring your expertise in platforms like Meta Ads Manager and LinkedIn Campaign Manager, a strong understanding of audience segmentation and retargeting, and the creative skills to produce standout content.

This is a fantastic opportunity for someone who wants to make an impact, can bring fresh ideas to the table and take ownership of the Social Media Strategy.

This is a full time, office-based role where you will be expected to be in the office Monday – Friday.

Responsibilities & day to day duties of a Social Media Manager

• Plan, deliver, and optimise advanced paid social campaigns across platforms such as Facebook, Instagram, LinkedIn, Reddit, TikTok, and other channels.
• Develop and grow social media presence, maintaining a strong and consistent brand voice.
• Create and manage a strategic content calendar that aligns with marketing and sales objectives, ensuring timely and relevant posts.
• Produce engaging image and video content tailored for both paid and organic channels, ensuring high quality and brand consistency.
• Track performance, analyse campaign results, and share actionable insights with the team to improve future efforts.
• Stay up to date with trends and technology to keep social strategies current and effective, using A/B testing and audience targeting to optimise campaigns.
• Align social media efforts with wider marketing strategies, including SEO, paid media, and content marketing, while managing budgets to maximise ROI.

Skills & Experience required as a Social Media Manager

• Demonstrated success in managing high-performing paid social media campaigns across platforms, with strong skills in community growth and engagement.
• Experienced in design and video editing tools such as Canva and Adobe Creative Suite, with a flair for creating platform-specific, engaging content.
• Strong analytical mindset with experience using tools like Meta Ads Manager, LinkedIn Campaign Manager, and other performance analytics platforms.
• Skilled in segmentation, retargeting strategies, and mapping customer journeys to optimise campaign performance.
• Effective leader and team collaborator with proven experience mentoring junior team members and managing projects to meet deadlines.
• Familiarity with programmatic advertising, influencer partnerships, and certifications in digital marketing or AI-related tools (e.g. Meta Blueprint, Google Ads). (Desirable)
• Awareness of emerging technologies and AI applications in social media, including chatbots, generative content, and predictive analytics. (Desirable)
• Salary up to £45,000
• Two weeks paid Christmas Shutdown, plus your birthday and work anniversary off
• Flexible hours – no core hours
• Free city centre parking space worth £2,000 P/Y
• Enhanced Parental & Sick Leave
• Healthcare and Dental plan

Citrus Recruit acts as an employment business when introducing candidates for permanent employment with a client. We take pride in being an equal opportunity employer that celebrates diversity. Our commitment to inclusion means that we seek out the best candidates for every role, regardless of their gender, age, race, sexual orientation, disability, religion, or any other protected characteristic.

While we make every effort to reach out to all candidates. If you don't receive a response within 7 days of applying, please understand that your application has not progressed on this occasion. Please review our website for further and upcoming opportunities.