Social Media Manager

JR United Kingdom; Bradley Stoke; On-site; GBP 25,000 - 35,000; Full time

Job summary

Kulture Training Club, a dynamic fitness hub in Bristol, is seeking a creative Social Media Manager. This role involves managing social media profiles, creating engaging content, and building community connections. Ideal candidates will have a passion for fitness, experience in marketing, and strong skills in content creation and SEO. Join us to elevate the fitness brand's digital presence!

Qualifications

• 1-2 years’ experience in marketing or social media.
• Strong videography and editing skills for short-form content.
• Genuine passion for fitness and content creation.

Responsibilities

• Manage social profiles across platforms like IG, TikTok, YouTube, and Facebook.
• Create and edit content, optimize SEO, and manage paid ad campaigns.
• Engage with the community to capture gym energy and trends.

Skills

SEO knowledge

Videography

Content creation

Analytical mindset

Communication

Tools

Canva

Adobe Suite

Job description

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Kulture Training Club is a dynamic and inclusive fitness hub based in the heart of Bristol. We pride ourselves on building a community-driven space that celebrates modern gym culture and promotes health, fitness, and mental resilience.

Few people have reshaped the fitness industry quite like Romane and Lisa Lanceford. As the world’s most followed fitness couple, they’ve created a globally recognised brand that helps millions transform both body and mindset through structured training, nutrition, and personal growth.

From launching STRNG, a next-gen fitness app, to building Kulture Training Club, a growing gym brand with multiple locations. Romane and Lisa are leading a fitness movement rooted in strength, discipline, and confidence.

If you’re fired up about making a real impact, love fast-paced environments, and want to be part of something that’s changing the game in fitness, this might just be your next move.

About The Role

We’re looking for a creative, content-obsessed Social Media Manager who lives and breathes fitness. This isn’t your average desk job; we want someone who’s comfortable editing ad campaigns as well as filming gym reels mid-workout.

You’ll be the digital voice of Kulture Training Club, building hype across social platforms, managing paid ads, optimizing SEO, and crafting content that connects with our community. Bonus points if you’re already that friend who films gym sets and edits TikToks before post-workout protein.

Key Responsibilities

• Manage our social profiles — IG, TikTok, YouTube, Facebook.
• Post, schedule, engage, and grow our audience.
• Respond quickly to build member and follower connections.
• Create and edit photo, video, and graphic content tailored to each platform.
• Use Canva, Adobe Suite, or similar tools to bring ideas to life.
• Maintain consistency with Kulture’s bold, confident brand voice.
• Capture gym energy — sessions, events, member transformations.
• Edit content with platform-specific goals — reach and engagement.
• Optimize web and social content for visibility.
• Track trends and keywords to refine strategy.
• Plan, run, and optimize paid ad campaigns across Google, Facebook, Instagram, and TikTok.
• Monitor campaign data, tweak strategies, and maximize ROI.
• Collaborate with the team to develop and execute strategies.
• Analyze analytics and adjust campaigns for continuous improvement.
• Stay ahead of competitors and industry trends.
• Be a visible gym presence, engaging with the community and creating content from real moments.
• Keep up with fitness trends, UGC strategies, and digital marketing best practices.
• Identify and collaborate with influencers, creators, and ambassadors aligned with our mission.

About You

You’re a strategic marketer and passionate gym enthusiast. You film your workouts, know how to get great lighting, and want to build a brand that motivates others to move.

Must-haves:

• 1–2 years’ experience in marketing, social media, or content creation.
• SEO knowledge and keyword strategy skills.
• Proficiency with Canva, Adobe Suite, or similar editing tools.
• Strong videography and editing skills for short-form content.
• Analytical mindset — enjoy tracking and improving performance.
• Excellent communicator, both online and in person.
• Genuine passion for fitness — regular gym-goer and content creator in the fitness space.
• Team player with a collaborative spirit.