Social Media Lead

Chainwright Ltd; Greater London; Remote; GBP 20.664 - 34.440; Teilzeit

Benefits dieser Stelle

Competitive hourly rate

Fully remote - work from anywhere

Flexible schedule

Zusammenfassung

A proptech startup is seeking a dynamic Social Media Lead to oversee performance across multiple social media channels. The role requires a mix of creative strategy and data-driven optimization to effectively engage communities involved in property and homeownership. Responsibilities include managing posts, developing content strategies, and collaborating with team members to enhance brand visibility. This position is fully remote with a flexible workload of 10 hours per week, offering the chance to shape the social media strategy in an innovative environment.

Qualifikationen

• Proven experience leading social media strategy and execution.
• Demonstrated success in growing social media audiences.
• Strong communication skills including written and visual.

Aufgaben

• Manage day-to-day posting and scheduling across all social platforms.
• Develop and execute content strategies for engagement and growth.
• Utilize analytics tools to track performance and optimize strategy.

Kenntnisse

Leading social media strategy

Audience growth

Understanding of platform algorithms

Data-driven decision-making

Strong storytelling abilities

Creative mindset

Tools

Social media analytics tools

Jobbeschreibung

Chainwright is revolutionizing the UK property market by making it easier for buyers and sellers to connect and complete property chains. We're building innovative technology that brings transparency and efficiency to one of life's biggest transactions.

The Role

We're seeking a dynamic Social Media Lead to oversee and drive performance across our social media channels. This role combines creative strategy with data-driven optimization to build engaged communities around property, homeownership, and the future of real estate.

You'll be responsible for managing our presence on Instagram, TikTok, X (Twitter), LinkedIn, and YouTube, creating platform-specific content strategies that resonate with both property buyers and sellers, estate agents, and industry professionals.

Key Responsibilities

• Manage day-to-day posting and scheduling across all social platforms with platform-specific optimization
• Develop and execute content strategies that drive engagement, growth, and brand awareness
• Monitor property market trends, news, and viral moments for reactive content opportunities
• Utilize analytics tools to track performance and optimize content strategy
• Collaborate with product, engineering, and marketing teams to showcase new features and user stories
• Build and engage with our community of homebuyers, sellers, and property professionals
• Track and report on growth and engagement KPIs across all channels
• Stay ahead of platform updates, new features, and emerging social media trends
• Create compelling visual and written content that tells the Chainwright story

What We're Looking For

• Proven experience leading social media strategy and execution, ideally for a tech or proptech brand
• Demonstrated success in growing social media audiences and driving engagement
• Deep understanding of platform algorithms, best practices, and emerging trends
• Experience with social media analytics tools and data-driven decision making
• Strong storytelling abilities with excellent written and visual communication skills
• Ability to work in a fast-paced startup environment and adapt quickly to change
• Creative mindset with the ability to spot trends and create viral-worthy content
• Passion for property, technology, or both
• Self-starter who can work independently and take initiative

Nice to Have

• Experience in the property or real estate sector
• Video editing and content creation skills
• Experience with paid social advertising
• Understanding of SEO and content marketing
• Community management experience

What We Offer

• Competitive hourly rate
• Fully remote - work from anywhere
• Flexible 10 hours per week schedule
• Opportunity to shape the social media strategy of a fast-growing proptech startup
• Work with a small, talented team making a real impact on the property market