Social Media Growth Lead & Content Editor

How Do You Do; Greater London; On-site; GBP 35,000 - 52,000; Full time

Job summary

How Do You Do is seeking a freelance, full-time Social Media Manager and Content Editor to turn episodes and interviews into platform-optimised content for TikTok, Reels and Shorts. You will drive audience growth, clip segments, and coordinate with the production team while staying on brand and spotting trends.

You should have hands-on video editing experience, be fluent with the Adobe suite, and be able to pitch ideas that translate to social performance and guest outreach.

Qualifications

• 3 years in content creation and social media growth for a creative agency, in-house for brands, podcasts or freelance work.
• Strong video editing skills using the Adobe suite and platform-native editing.
• Ability to write hooks and captions that drive engagement across TikTok, Instagram, YouTube Shorts.

Responsibilities

• Audience growth: work with production to grow social channels and plan timely content.
• Channel engagement: monitor analytics and feed insights back into content strategy.
• Clipping content: turn segments into short-form clips for TikTok, Reels, Shorts.
• Platform-native editing: tailor cuts, captions and pacing per platform.
• Brand alignment: maintain distinct visual style with the production team.
• Trend-spotting: leverage trending sounds and formats to boost reach.
• Guest suggestions and outreach: assist with guest research and bookings.
• VT and interview ideas: pitch concepts built with social performance in mind.

Skills

Content creation

Social media growth

Video editing

Copywriting

Analytics

Branding

Tools

Adobe Premiere Pro

After Effects

InDesign

Job description

How Do You Do is seeking a freelance, full-time Social Media Manager and Content Editor to turn episodes and interviews into platform-optimised content for TikTok, Reels and Shorts. You will drive audience growth, clip segments, and coordinate with the production team while staying on brand and spotting trends.

You should have hands-on video editing experience, be fluent with the Adobe suite, and be able to pitch ideas that translate to social performance and guest outreach.