Social Media Executive

Hello Sunday; Greater London; On-site; GBP 28,000 - 38,000; Full time

Job summary

Hello Sunday is seeking a creative Social Media Executive to enhance their digital storytelling and drive community engagement. This role focuses on managing social media content, collaborating closely with the team to deliver innovative campaigns, and requires 2 years' experience in a similar role. Join a purpose-led, fast-growing brand and contribute to changing perceptions of SPF skincare in a dynamic and flexible environment.

Benefits

Product perks

Beauty industry events

Ongoing learning opportunities

Qualifications

• 2 years’ experience in a similar role (in-house or agency).
• Passion for social media, skincare, and digital culture.
• Strong knowledge or desire to learn about suncare.

Responsibilities

• Own and manage Hello Sunday’s social media calendar across all platforms.
• Brief, create and schedule content including reels, stories, product launches.
• Community management—respond to DMs and comments.

Skills

Social media strategy

Content creation

Community management

Strong writing

Video editing

Tools

Canva

Adobe tools

CapCut

Meta Business Suite

TikTok

Job description

We are looking for a confident, highly creative and driven Social Media Executive to join our Hello Sunday SPF London team.

About Hello Sunday SPF

At Hello Sunday, we’re all about everyday effortless SPF and skincare. We’re on a mission to change the way people view and use sun protection—making it easy to use, and a vital part of your daily routine.

We’re a fast-growing brand with a loyal community and big ambitions. Now, we’re looking for a creative, energetic and driven Social Media Executive to help take our digital storytelling to the next level.

As our Social Media Executive, you’ll play a key role in leading the strategy, growing our social presence, deepening community engagement, and building strong relationships with a network of influencers and content creators. You’ll work closely with our Brand Manager to plan, create and execute scroll-stopping content across Instagram, TikTok and more. This role also involves a close collaboration with our Founder, working to demystify and educate our audience on suncare.

Key Responsibilities

• Own and manage Hello Sunday’s social media calendar across all platforms (Instagram, TikTok, LinkedIn)
• Brief, create and schedule content including reels, carousels, stories, product launches and community content
• Work closely with the founder and team on behind the scenes and educational content
• Monitor performance, engagement and growth, using insights to refine our strategy
• Community management—respond to DMs and comments, champion our tone of voice, and nurture our SPF-loving community
• Identify and collaborate with content creators, influencers, and UGC partners in line with campaign goals
• Support product launches, retailer campaigns and seasonal activations with platform-specific content
• Stay on top of social trends, memes, audio and formats to keep Hello Sunday fresh and relevant
• Work collaboratively with the Marketing Manager and Design Assistant to bring creative campaigns to life

You’ll Bring

• 2 years’ experience in a similar role (in-house or agency)
• A genuine passion for social media, skincare and digital culture
• A strong knowledge (or a demonstrable desire to learn) about suncare
• A creative mindset and confidence to ideate and execute original content
• Strong writing and communication skills with a sharp eye for tone of voice
• Experience with Canva, Adobe tools, CapCut, or similar editing platforms
• Knowledge of key metrics and experience using tools like Meta Business Suite, TikTok, Later or similar
• Confidence to appear on camera or direct content when needed

Why Join Us?

• Be part of a growing, purpose-led brand shaking up the SPF category
• Enjoy a hybrid working setup in a collaborative and creative team
• Access to product perks, beauty industry events, and ongoing learning opportunities
• Work in a small team where your ideas make a real impact