Social Media and PR Executive

Warrior®; Manchester; On-site; GBP 28,000 - 40,000; Full time

Job summary

A leading sports nutrition brand in Manchester is seeking a Social Media & PR Executive. The role involves managing media relations, developing social media strategies, and creating engaging content. The ideal candidate has over two years of experience in a similar role and a passion for sports and nutrition. This position offers a competitive salary, benefits, and opportunities for career development.

Benefits

Competitive salary and benefits package

Employee discounts on products

Access to brand events

Discounted gym membership

Qualifications

• 2+ years’ experience in a PR and social media role.
• Excellent knowledge of the UK media landscape and digital platforms.
• Strong copywriting and storytelling skills.
• Solid understanding of influencer marketing.
• Ability to manage multiple projects simultaneously.

Responsibilities

• Managing a busy press office to maintain Warrior’s media presence.
• Developing and executing social media strategies.
• Creating engaging content for social media and PR.
• Monitoring media coverage and analyzing campaign performance.
• Collaborating with marketing team members on strategies.

Skills

Media relations

Copywriting

Influencer management

Creativity

Organisation

Collaboration

Job description

About Warrior

Warrior is a leading sports nutrition brand dedicated to fuelling the performance of athletes and fitness enthusiasts alike, empowering them to live their strongest, most courageous lives. Most well known for our bestselling protein bars Warrior RAW and CRUNCH, our products are now available all over the globe, listed in all major UK supermarkets and through multiple e-commerce channels.

With a strong reputation for innovation, quality, and community, we’re expanding our marketing team at our Trafford Park headquarters to strengthen our UK brand presence across digital channels and media platforms.

Role Overview

We’re on the hunt for a dynamic, creative, and ambitious Social Media & PR Executive to join our in‑house team. Whether you’ve already spent a couple of years building your skills in a similar role, or you’re coming from an agency background and ready to make your mark in‑house, this is a chance to take ownership, unleash your creativity, and help shape the voice of a leading sports nutrition brand. You’ll bring a passion for health, fitness, and nutrition, with a finger on the pulse of the latest trends and platforms. In this B2C‑focused role, you’ll lead social media strategy and content creation, while building strong relationships with media, influencers, and brand ambassadors. You’ll also support B2B activity, contribute to wider marketing strategies, and track campaign performance as part of our collaborative brand team.

Key Responsibilities

• Generating media coverage: Managing a busy press office, leveraging existing media contacts and building new ones to maintain and extend Warrior’s presence in target media publications through a proactive media approach including product placement, expert commentary and brand news and campaigns.
• Social Media Management: Developing and executing social media strategies, creating engaging content, managing social media channels, scheduling posts, community management and monitoring social media performance.
• Strategy and Implementation: Assisting in the development and execution of PR and social campaigns and identifying opportunities.
• Content Creation: Creating various types of content, including social media posts, press releases and expert commentary.
• Media Monitoring: Staying up-to-date on industry news and trends, monitoring media coverage, and analysing campaign performance.
• Collaboration: Working closely with other marketing team members to align social media and PR efforts.
• Reporting and Analysis: Tracking key performance indicators (KPIs) and providing regular reports on social media and PR campaign performance.

Skills and Qualifications:

• Media relations: 2+ years’ experience in a PR and social media role. Proven experience in consumer communications, particularly product placement (preferably within sports, fitness, or consumer lifestyle industries).
• Media knowledge: excellent knowledge of the UK media landscape and digital platforms.
• Copywriting: Strong copywriting and storytelling skills with the ability to adapt tone across platforms.
• Influencer management: Solid understanding and experience in influencer marketing.
• Creativity: Creative mindset with an eye for visuals, design, and video trends to develop engaging and innovative content.
• Organisation: Excellent organisational skills and ability to manage multiple projects simultaneously, and ability to adapt to changing trends and priorities in the social media and PR landscape.
• Collaboration: a proactive can‑do attitude and commitment to delivering excellent work, and contributing to a positive team environment.
• Passion for sports, fitness, and/or nutrition is highly desirable.

What We Offer

• Opportunity to work with an award‑winning sports nutrition brand at the forefront of innovation.
• Be part of a collaborative, energetic in‑house team where your ideas count and your impact is felt. As a key member of our close‑knit marketing team, you’ll have the freedom to make your mark and drive real results.
• Career development opportunities and hands‑on experience in both social media and PR.
• Competitive salary and benefits package.
• Employee discounts on products and access to brand events.
• Discounted gym membership.