Social Media and Influencer Co-Ordinator

Carden Park Hotel Golf Resort & Spa; Derby; On-site; GBP 25,000 - 28,000; Full time

Job summary

Join Carden Park as a Social Media & Influencer Coordinator where you'll drive our content creation across various platforms including TikTok. Ideal candidates will bring creative and organizational skills and a strong understanding of social media, enhancing our marketing outreach through innovative strategies and engaging online presence. Enjoy a supportive team environment with extensive perks while contributing to one of the leading hotel brands in the UK.

Benefits

Generous bonus scheme / share of the service charge

Discounted hotel accommodation for family and friends

Discounted food and drink at the hotel

Discounted access to our 5* spa

Free staff lunch

Free on-site parking

Access to high street discounts via perks platforms

Free Golf and Leisure Club membership

Career development through funded qualifications

Two paid charity days per year

Qualifications

• Previous experience in a similar marketing role is required.
• Must be able to commute to Carden Park Estate daily and have own transport.
• Experience in video and photography editing is essential.
• Expert knowledge of social media and engagement strategies is necessary.
• Strong written English and creative copywriting abilities are required.

Responsibilities

• Generate engaging content for social media, especially for TikTok, LinkedIn, and Instagram.
• Manage and contribute to posts across all social media platforms.
• Coordinate visits from influencers and journalists.
• Administer content management tasks and regular updates on the website.

Skills

Filming and Photography

Social Media Strategy

Creative Copywriting

Communication Skills

Organisation

Graphic Design

Education

Diploma of Higher Education

Tools

Canva

Adobe Creative Suite

Job description

Role: Social Media & Influencer Coordinator

Hours: 40 hours per week

Salary: £25,500 - £28,000 per annum plus extensive benefits

Who we are looking for:

We are looking for a highly enthusiastic, creative and organised Social Media & Influencer Marketing Co-Ordinatorto work on a diverse range of marketing activities.

You will proactively contribute to Carden Park’s content creation and organic social media presence across all channels, including one of the most successful hotel TikTok accounts in the world!

The role requires an individual with excellent organisational skills - as content management, marketing administration and influencer / journalist stay co-ordination will be key day-to-day responsibilities.

You will also need to have proficient knowledge of social media platforms and the confidence to gather content from all areas of the business independently; exhibiting a creative flair, can-do attitude, an excellent grasp of English and strong time management skills.

Key responsibilities include:

• Content generation – Working closely with our existing Content Creator, you will liaise with internal departments for opportunities to promote the business on social media and other marketing channels. You will take a central role in capturing innovative and engaging video and photography to promote all facets of the estate, with a special focus on TikTok, LinkedIn and Instagram. Some limited out of hours work may be required to gather content at events hosted at the hotel.
• Social media management – You will contribute posts to Carden Park’s award-winning social media output across all platforms, ensuring our posts are creative, engaging and responsive to the commercial needs of the business. Some limited work to ensure the accounts are properly managed and queries are responded to will be required outside of normal working hours.
• Press and influencer outreach and co-ordination – With agency support, take a leading role in co-ordinating influencer / journalist visits. You will source new influencer opportunities, ensure they are booked in with our reservations team and provide content to the press and our PR agency.
• Content management and administration – Regularly update content on our website using the WordPress CMS, as well as information contained in our booking engines and third parties. You will also be responsible for organising our internal content library. The role will also include administrative responsibilities to support wider marketing team

The ideal candidate will have:

• Previous experience in a similar marketing role
• Must be able to commute to Carden Park Estate daily & have own transport
• Experience in video and photography editing, ideally we are looking for a strong skillset in this area but we will accept applications from candidates with less technical knowledge
• Experience capturing photography and video for social media that is visually impressive and engaging
• Experience in the use of Canva (or similar systems)
• Expert knowledge of and interest in social media, as well as how to achieve the best results on each platform
• Excellent level of written English and naturally adept at creative copywriting
• Highly organised and able to manage multiple tasks
• A creative mind and willingness to try new techniques
• Strong communication skills and attention to detail
• Confidence in approaching a range of customers and internal stakeholders
• A hardworking, can-do attitude and a dedication to achieve the best results at all times
• Graphic design experience (desirable) - Although we do not consider design experience essential, we would highly favour experience in more complex brochure creation, graphics and animations through systems such as Adobe Creative Suite.
• Diploma of Higher Education (desirable)

If you are successful at the interview stage, we will ask you to complete a short task to showcase your social media and content creation abilities.

The Perks of Team Carden

Join a team where you will work hard but have fun along the way. You will enjoy a variety of benefits being part of our team which include:

• Generous bonus scheme / share of the service charge
• Discounted hotel accommodation for yourself, family and friends
• Discounted food and drink to enjoy in the hotel when not on shift
• Discounted use of our award winning 5* spa, alongside treatments and retail
• Free staff lunch provided
• Free on-site parking
• Access to perks platforms; high street discounts, and wellbeing assistance
• Free Golf and Leisure Club membership, including free use of the gym & swimming pool
• Progression opportunities for all
• Career development through funded qualifications
• Discounted use of the outdoor pursuits facilities
• Two paid charity days per year